home staging: 48 Hours... to a home sale - 03/14/10 03:15 PM
We stagers all like to tout that staging helps a house to sell faster. Me too.  Last month, TWEAK set a new personal record.  This vacant property had been on the market since Nov. 2007. The fourth agent, who is a TWEAK fan for sure, called me in.  She also had them inspect the home. A few repairs were made. I changed out some lighting, suggested some landscaping and staged. Then the house was photographed by a great photographer who specializes in real estate. The house was under contract within
 
48 Hours
of going on the market.  The sellers' only … (6 comments)

home staging: Finnally, I Think She's Got It! - 10/30/09 06:04 AM
If my phone calls are any measure, I think Greenville agents are finally getting wise to the great investment that home staging is. I guess all those folks who thought they could just put up a sign, price it ok, make up the bed and take a few photos and SELL their house last spring are realizing that maybe that's not enough.
It's really a shame that more agents don't INSIST on a home being properly positioned with staging (improving condition and adding emotional appeal) and great photos.  I've decided to make it even easier for agents.  TWEAK now offers photography … (1 comments)

home staging: Flip with lots of Style....Not lots of Bucks - 08/09/09 04:01 PM


This flip house is a good example of how a small investment in staging can really transform a house. With 2 visits, some cleaning, light staging and new pictures really helps this house stand out to buyers without great expense to the owner. Better than a price reduction.
The budget didn't allow to change the living room fan. The fan worked and was ok, just brass and a bit worn. I painted the brass white, turned the blades from the dark side to the white and we basically had a "new" fan. Great improvement for the room - minimal … (0 comments)

home staging: Staging turns into project management - Guess How Much - 08/09/09 03:40 PM
I was referred by one of my best agent partners to consult with a client who needed to list their vacant home. Not only was the home vacant, it was 16 years old and had not been updated....and needed it.
The owners commute an hour and twenty each way to their business and just did not have time nor desire to supervise this rehab. They wanted me to take it over and then stage.  I agreed. It's been an adventure that I have enjoyed. We had to change all the floors, paint, lights and most countertops and hardware.
The clients didn't … (0 comments)

home staging: Saving Your Clients Money- Today's Mantra - 04/07/09 12:23 PM
Everywhere you look, everything is a "deal". Markdowns, new lower prices, economy models, coupons, discounts, bargains, recession offers!  We're all in this mess together I suppose.  And we all want to survive. As a stager, I do not plan to reduce my fee. I am a successful professional and worth every penny...my clients tell me that.
I'm not cutting my fees, so how can I participate in all this deal making?
So how do I help my clients without reducing my fee? I have found several ways. I used them before the recession and I will continue. It's just smart business.
(3 comments)

home staging: TWEAK Your House Before you List - 03/20/09 05:31 AM
As an active home stager and marketing consultant, I am often asked when is the best time to stage or prep a home for sale. I am also asked "Do I really need to go to that much trouble?"  I do find that many more homesellers are understanding the importance of careful staging. And the best time to do it is way before you list. Normal scenario is "Homeowner decides to sell. Gets agent. Agent recommends they change a few things or get a staging consultation. Agent is anxious to list. Seller is anxious to sell. Time to prep house is … (1 comments)

home staging: How do you sell Grandma's house to the Grandchildren? - 03/15/09 08:01 PM
This was the family home for 40 years. While well maintained, it was very personalized and somewhat dated. The target audience was the 30 something market. TWEAK was brought in right after grandma moved out. I consulted on paint, lighting, what to leave, what to keep. I used mostly the owner's items. I brought in some art, rug and plants. I finished staging on a thursday. Open house on Sunday. Under contract on THursday. I hope to have more pics on my site this week.
So the answer to the question is.....you stage it!!
 





 
(1 comments)

home staging: What's a Home Seller To Do????? - 02/09/09 01:21 PM
   What’s a Home Seller to Do???          

Many folks hear the sensational real estate national news and think how fortunate they are that they do not have to sell their home right now. Others have no choice. They have to sell and sooner would be better than later.

Locally speaking…..
Fortunately, here in the Upstate, our real estate market is much healthier than other parts of the country. Most homes here are still appreciating in value. The number of days on market is more than last year and there are a lot of houses on the market. … (1 comments)

home staging: So many deals. So little room. - 12/27/08 06:28 AM
As a home stager, I am always meeting folks in transition. I also have to shop alot. And I am the queen of bargain finders. All this brings alot of "deals" into my path. Especially deals on furniture. All these deals allow me to get good buys on my staging items, however, it also creates drama in my life...and my family's lives.
For example, I don't own a truck. My daughter does however. It's amazing what I have had to barter for to get my daughter out to pick up the latest bargain that I have purchased. Sometimes it cost me … (1 comments)

home staging: So agents...what does it take for you to get converted???? - 12/07/08 07:13 AM
I am addressing this blog to agents. I also happen to be an agent, however, I put most of my energy into staging now. I would like to know from agents who are not using a staging service now, what would it take for you to use one?
It's hard to imagine an agent who would not like to have well designed, well photographed listings. Why do I get resistance or reluctance to at least offer staging to their  clients as an option, even if the owner pays for it all? When I work with an agent on a single … (4 comments)

home staging: Do you have trouble changing gears? - 12/01/08 09:14 AM
I am first and foremost a home stager. My goal is to sell the house. However, I also do redesign occasionally. Redesign has a whole different goal. It's almost the opposite of staging. I have to work really hard to stay in "redesign mode" when working with homeowners. Do any of you other stagers run into that problem? Any tips?
(7 comments)

home staging: Days On Market Shrinking - 11/21/08 04:26 AM
TWEAK Home Staging has the numbers that agents are looking for.
I ran the numbers again this week for days on market for my homes that I stage. I computed the Days on Market for how many days it was on market after I staged and until it went under contract.
All homes were in the Greenville SC market and were priced from $112,00 to $529,000. 
Some were new to the market. Some had been on the market for months.
Average Days on Market: 18
Selling Price to List Price: 98.6%
The avg. DOM for the Greenville market is around 100.
(1 comments)

home staging: Cuckoo clock staging story gets even better!!! - 11/20/08 03:37 PM
If you have read a few of my blogs, you know that I recently staged a house that has had some great stories emerge. Well, it gets better. The agent on the house told me today that he has a verbal contract and the paper is on the way. YEAH!!! Less than 20 days on Market after staging. The house had been on the market for 6 months prior with another agent.  And guess who the agent for the buyer is????
Yep. the ex real estate agent who didn't stage. And then it gets even better.The buyer is someone who saw … (1 comments)

home staging: It's November. What does that mean for Staging? - 11/10/08 03:34 AM
November usually signals the beginning of the "slow season" for real estate. And of course the numbers bear that out.  However, if it's YOUR house that needs to be sold right now, you don't want to hear about the "slow season" or any other excuse for your house not selling.
There are always buyers out there. You just need to offer more to get their attention. That's where staging can help tremendously. My staging offers Product Improvement that every property needs.  Also,  when it's November and  close to the holidays, I usually add a few touches to allow buyers to make … (2 comments)

home staging: You have to check this out - 11/06/08 08:07 AM
 A couple of blogs ago, I mentioned a staging project that was going to be dramatic. It is. It's an occupied property that had too much personalization. The owner left town and said "Do whatever you need to do to sell. Only don't touch the cuckoo clock."  I've posted the first round of Before and AFter pictures on my website under Portfolio page 3. www.TweakYourHouse.com
We accomplished much in 4 days. The seller came to the ususal conclusion after this process." I have too much crap in my life."
 
 
(0 comments)

home staging: And then there's the paperwork - 11/05/08 03:11 PM
Even staging has paperwork....and returns.
The folks at Lowe's and Home Depot are always so nice and patient with me as I show up with 3 bags of odd items left over from 3 months of staging projects and 20 receipts. I often don't know what came from which store. They scan and scan and seach and scan my cards and sort my items and stay pleasant. It happened again today. Going to a home improvement store is therapy for me....when I'm shopping, not doing returns. But it's always nice to have patient help in cleaning up the paperwork for my … (0 comments)

home staging: Would you like to see a staging in progress? - 10/30/08 05:33 AM
I have a really dramatic staging in progress and was wondering if folks would like to see the process. I did a consultation for the agent last Friday and started some staging. There's a group of friends of the owner coming in Saturday to help with moving items and cleaning and some packing. Then I'll finish staging and take pics. Interested in going along on the journey?
(0 comments)

home staging: Keller Williams Says Staging Is Essential in Today's Market - 10/27/08 12:42 AM
I recently conducted a class at the Greenville Keller Williams office about staging. In Gary Keller's newest book, SHIFT, about surviving and thriving in any real estate market, he states that one of the 12 essential things agents have to do to succeed is stage their listings. "A buyer's market is a stager's market." he concludes. Buyers have too many choices today. It's too easy to say 'next'  if a property isn't near perfect. Or make lowball offers.
The aim of TWEAK staging is have buyers fall in love. Folks in love have to have the object of their desire, at … (0 comments)

home staging: Upstate Staging - 08/14/08 01:57 PM
It's great to see how folks in this area are really opening up to staging. With so many vacants and the market being so compeititive, staging can make the difference in selling now or a lot later for less. I am working with several top agents here in Greenville and the results have been great.  Staged homes sell. I have expanded my business and now have more inventory to stage vacants. I am also working on a new website, so my old one is down right now.  Hope tohave the new one up soon. 
 
(0 comments)

home staging: TWEAK Here! - 04/08/07 02:37 PM
Greetings to all!
Thrilled to join the ranks at Active Rain.  My business is new, but growing. I welcome any advice on how to make that happen faster. Please visit my website and offer up suggestions.  I am working with a template for my site so I don't have the design freedom that I would like. And of course, it's never finished.
I welcome inquiries from agents or others who wish to know more about the services that I provide. Contact info is on website.
I hope to post a real-time blog to chronicle the staging of the home I am working on now. … (4 comments)

 
Mona Lisa Harrison, The Help You Need To Sell Your House (iSellHouseUpstate.com)

Mona Lisa Harrison

The Help You Need To Sell Your House

Greenville, SC

More about me…

iSellHouseUpstate.com

Address: Greenville , SC , 29615

Mobile: (864) 506-5939

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