housing: Turn the Immediacy of Texting into a Powerful Sales Tool - 10/28/08 01:43 PM
Immediacy, The unique ability to provide detailed information instantly, to anyone, anywhere sets texting apart from other forms of communication. Text messaging is poised to become the most powerful marketing tool of the century. Harnessing that power is the challenge that has everyone scrambling, from savvy presidential candidates to forward-thinking police departments to cutting-edge real estate agents.
 
Barack Obama's presidential campaign has pioneered the aggressive use of text messaging as a political organizing tool. In our increasingly cell-phone centered world - many under 40s don't even have landlines -- people carry their cells with them 24/7. Texting doesn't depend on … (5 comments)

housing: Use Texting to Snare Young Home Buyers - 10/07/08 05:43 AM
According to a recent survey by the Wireless Association, Americans send about 75 billion text messages a month. That's an increase of 160% over last year. We're so crazy about text messaging it's affecting the way we write. College professors complain about receiving papers typed completely in lower case with no punctuation from text-obsessed collegiates. For the future home buyers of America, texting is the preferred mode of communication.
 
Young people in their teens and 20s use their cell phones more for texting than for verbal communication. A growing majority of 20 and 30 somethings don't even have landlines. They … (2 comments)

housing: Use Texting to Snare Young Home Buyers - 10/07/08 05:41 AM
 According to a recent survey by the Wireless Association, Americans send about 75 billion text messages a month. That's an increase of 160% over last year. We're so crazy about text messaging it's affecting the way we write. College professors complain about receiving papers typed completely in lower case with no punctuation from text-obsessed collegiates. For the future home buyers of America, texting is the preferred mode of communication.
 
Young people in their teens and 20s use their cell phones more for texting than for verbal communication. A growing majority of 20 and 30 somethings don't even have landlines. They … (6 comments)

 
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