marketing: Resolve to Use Video Marketing in 2015 - 01/02/15 01:02 AM
Before I joined HouseLens, my colleague Jim Griffin shared some great blog posts on the benefits of video marketing. He's since turned that topic over to me, but in honor of the new year, today he's repurposing a great post from 2014: why you should resolve to add video to your real estate marketing plan.

HouseLens crew shooting agent video bios for D.C.-area Coldwell Banker offices.
He's updated his original post and is sharing some great statistics about the power of video marketing, along with some practical suggestions for just how you can incorporate video into your marketing.
Hop over … (4 comments)

marketing: Market Closeup: Naples-Ft. Myers, FL - 12/22/14 10:59 PM
 
This post is part of my Market Closeup series, where I profile the cities where HouseLens does business.
 
As you know if you’ve been following my blog or that of my colleague Jim Griffin, HouseLens has grown by leaps and bounds this year. Part of that growth was an expansion into South Florida, starting with the Miami-Ft. Lauderdale area.
 
We’ve now hopped the width of Florida and expanded into the Naples-Ft. Myers area, which is located on the state’s Gulf Coast.
 
Naples and Ft. Myers are both beautiful cities, full of gorgeous luxury homes that are really … (0 comments)

marketing: How to Share Your Marketing Videos on Facebook - 11/05/14 12:53 AM

This is Part 3 in my series on maximizing the use of your marketing videos. Much of the information in this series is also available in the form of video tutorials on the HouseLens website.
 
Today, I’m focusing on Facebook. Posting marketing videos to Facebook is a great idea—after YouTube, Facebook is the most popular video platform on the Internet. But keep one thing in mind: Facebook followers want to see a variety of content. It’s OK if you post a video every day, but make sure you vary the subject matter. For instance, share a mix of listing … (5 comments)

marketing: How to Upload Your Marketing Videos to YouTube - 10/15/14 05:18 AM

So, you took the plunge and decided to join the video marketing revolution! But what do you do with your videos once they're delivered?
 
Last month, I offered some suggestions for where to post your videos. If you're not familiar with uploading video, however, the idea can be intimidating. Never fear – HouseLens is here!
 
We have created a series of videos to show you how to upload video to all the major social media sites—you can watch them on our website. For those of you who prefer to read instructions, I’m also going to be using my … (2 comments)

 
David Greenberg (HouseLens: Video Marketing for Real Estate)

David Greenberg

Nashville, TN

More about me…

HouseLens: Video Marketing for Real Estate

Address: 720 Rundle Ave., Nashville, TN, 37210

Office: 888-552-3851

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