virtual assistance: Questions for Chris - Client Appreciation
- 11/03/12 10:44 AM
In this episode Chris talks about the differences between customers and clients. You are the captain of your own ship and you set the course for the success of the journey.
The reason we’re asking you is because you might have forgotten how important real conversations, in real time, in real rooms, could be. Today we need to be reminded again that there is nothing like a face-to-face meeting.
Have You Heard? Don't be shy about asking for a good testimonial to be used in your small business marketing. You never know unless you ask and if you've done your job as a company, odds are you know what the answer will be before you even ask.
The following is a list of guidelines and rules that can be used to help entrepreneurs collect, develop and use customer testimonials in their small business marketing. It’s important to use testimonials the right way because it’s definitely frowned upon to use a testimonial in a misleading way. Source: http://www.understandingmarketing.com/2010/03/25/new-rules-of-testimonials-in-small-business-marketing/ … (0 comments)
virtual assistance: Ten Keys to Your Email Marketing Success!
- 10/04/11 04:16 AM
1 ) Don’t treat email addresses like email addresses, treat them like relationships. An email address is a personal invitation to send your messages to a place where he or she sends and receives personal and business communication. 2 ) Remember the 3 P’s. - Proposition. What value do customers/subscribers get from your e-mail? - Positioning. How does your offer differ from the competitors? - Personality. What tone and image do your e-mails convey? 3 ) Be Authentic and Relate to your Audience. You have something valuable to offer your audience, show them that you can relate to … (3 comments)
The 19th Hole represents taking the time we desperately need to relax and recharge after surviving the 2nd quarter!
What's your 3rd Quarter Getaway?
The Minnesota State Fair 8/25-9/5
Giant's Ridge Golf - Legend or Quarry
Concerts at the Minnesota Zoo
Relax, Recharge, and then call us to schedule your Quarter Marketing Review!
… (0 comments)
virtual assistance: Are you landing on the green?
- 06/24/11 12:09 PM
Here are eight articles that will help you start creating killer landing pages right away: 5 Landing Page Mistakes that Crush Conversion Rates 10 Tips for Writing the Ultimate Landing Page 5 Tips for Designing the Ultimate Landing Page "Keep it Simple, Stupid" Applies to Your Landing Pages, Too! How is an Effective Landing Page Like a Direct Mail Letter? 7 Steps to an Email Opt-in Page That Works How Crappy Landing Pages Kill Email Campaigns How Successful? The 3 Key Metrics You Need to Know Let us create some great landing pages for YOU! Thanks to www.copyblogger.com for this … (0 comments)
virtual assistance: What's YOUR Handicap?
- 06/15/11 07:08 AM
One of the most common questions we get asked during a Client Marketing Review is: "How am I Doing?" Every one of our clients runs a different type of business, but we do have a number of targets/goals that we think you should hit with respect to the following: Unique Visitors to your website: Beginner: 100 Intermediate: 250 Expert: 500+ Number of people on your email list: Beginner: 200 Intermediate: 500 Expert: 1000+ eMarketing Open and Click thru rates: Beginner: 15% Intermediate: 25% Expert: 45%+ Number of Facebook Fans: Beginner: 25 Intermediate: 100 Expert: 200+ Number … (0 comments)
virtual assistance: So What's in a (Domain) Name, You Say?
- 08/29/09 07:17 AM
So what's in a name, you say? A name is how people know you and what sets you apart. If you are a parent you have you choice of naming your new baby a trendy name like Jacob, Joshua, Emma, or Isabella, a classic like John or Mary, or an oddity like Bronx Mogwli, Moon Unit, or Apple or the outrageous Ella Phant. When you're a kid, you may like your name to blend in, when you're grown, you might not mind a unique name. If you're named "Mary Alice" and everyone calls you "Alice," your teachers, the IRS, and all … (4 comments)
virtual assistance: Internet Marketing and Today's Real Estate Agent: Part 3 Overcoming Website Competitors
- 08/26/09 03:00 PM
Competition is a fact of life in the business world. No where is this more true than in the world of Internet real estate sites that are all competing against your website for the client's attention. Your website has your listings, plus other listings from the MLS. Aside from other area agents trying to promote their listings and the MLS offerings, numerous third party competitors are players too. Trulia, Zillow, and host of smaller sites offer free information and free viewing to consumers and free listings to agents, but make their money from paid listings. Trulia, a site backed by venture … (3 comments)
virtual assistance: Internet Marketing and Today's Real Estate Agent: Part 2 - Your Website
- 08/24/09 11:55 AM
Part 2...Internet Marketing and Today's Real Estate Agent: Your website Even in this era of social networking, blogging, and mobile web, your agent website remains a vital marketing tool. According to a recent National Association of Realtors survey, close to 90% of home shoppers use the Internet in the home-buying process. When they look for a home on line, they may see homes on a particular agent's website after entering search terms like "homes for sale" or "real estate," coupled with the city or neighborhood, and picking one of the search results. They may look on a site like Zillow or … (2 comments)
virtual assistance: Pending Home Sales are UP! What does that mean for your business?
- 08/06/09 05:30 PM
Pending Home Sales are UP! That's according to the National Association of Realtors®. But I’m sure you already knew that. Have you given thought to what that might mean for you? Let’s see…you are a real estate agent, you sell homes, homes sales are up…so that will hopefully mean home sales are up in YOUR area as well…in which case you should be getting busier and busier with all of these homes that are selling like hot cakes! Ok…well, one can dream right! Regardless of whether your business is up or not, chances are you could use a virtual assistant to … (7 comments)
virtual assistance: What Virtual Assistants Talk About When They Aren’t Serving You
- 07/06/09 01:49 PM
Two virtual assistants with miles between them were chatting one day over a cup of coffee (virtually, in both cases, of course) when their conversation drifted to the subject of local blogging. Both were students of Active Rain and had come to believe that community blogs were where the action was when trying to pull SEO for their clients. Buyers, after all, buy homes in a specific area like Sparta, MO or Grand Rapids, MI, not some undifferentiated place in the U.S. Even an agent who comments on national real estate issues often does so from the perspective of their locale; … (3 comments)
virtual assistance: Your Freedom from Adminstrative Drudgery is Near!
- 07/05/09 09:15 AM
Did you have a fun 4th of July? We sure did. Our tans (err…sunburns?) are a bit darker, our waistlines a bit bigger, and our hearing a bit less…but our love of providing virtual assistance services to real estate agents is still just as strong! Now that the fireworks have quieted, it is time to focus on real estate again. Do you feel burdened by all those little tasks that are necessary for your marketing efforts but at the same time are taking away from your time actively selling real estate? We at The Prescott Group are skilled in these items … (0 comments)
virtual assistance: Don't Worry, Be Happy - Prosper at What You're Good At
- 06/28/09 02:04 PM
What makes you happy? What makes you successful? According to the two books featured in our sidebar widgets, the answer to these two questions are related. If you are doing something that you are good at, you are likely to enjoy yourself and be successful. If you don't spend your time doing what you are good at, you spend your time fixing your shortcomings. How do you discover your unique talents? Is there a more direct way of discovering your top talents and putting them to use other than by trial and error? StrengthFinders 2.0 offers an assessment of your … (4 comments)
virtual assistance: How About a Twitter Feed...or Two...
- 06/27/09 03:45 PM
Part 4 of our exploration of all things Twitter If you looked at our ActiveRain blog earlier today you probably wondered why we had 5 Twitter feeds, all the same feed but in different designs, along the side of our page. No, we weren’t loosing it at all…simply trying to find the best option to add a twitter feed to our page. We first went with an official Twitter flash feed, but found that it simply didn’t want to load. We noticed that some other AR bloggers were having the same problem with theirs. Sometimes we needed to refresh the page … (2 comments)
virtual assistance: Increase the “Green” In Your Business by Hiring a Virtual Assistant
- 06/12/09 07:49 AM
There are 2 kinds of green these days. The green that grows on trees, and the green that grows (hopefully!) in your bank account. Both of these greens are important to your real estate business and to the nation. How can you increase both of these greens at the same time? By hiring a virtual assistant! Hiring a virtual assistant is friendly to your pocket book because you don’t have the overhead costs of an office, desk, computer, etc for your assistant. You won’t have to pay their taxes, benefits, or overtime. And if you don’t have enough work for a … (2 comments)
Twellow is a popular Twitter directory. It includes a profile separate from your Twitter profile, a listing in up to 10 different categories, and a listing by community. You can search for people in your area, groups you are a member of or would just like to follow, personal and professional categories, friends, enemies…you name it! Ready to get started? It can be a bit confusing. First you will need to Get Listed. Once you have completed this, you will then need to Register for FREE. (It seems like these should … (6 comments)
virtual assistance: Twave twou twarted twittering twet?
- 06/01/09 07:58 AM
If you can read that headline, then I bet you have! (Translation: Have you started twittering yet?) Some of us at the Prescott Group have been twittering personally, but we have decided to offer this service to clients as well. In doing so, we are setting up our own Twitter account and network. (Follow us!) Well, to be honest, the twitter account isn’t new, its just not used like it should be. One of our virtual assistants came across an article from Smashing Magazine titled 99 Essential Twitter Tools and Applications. A quick glance through the list, some familiar and some … (2 comments)
virtual assistance: Time to Run or Time to Fly? The Wisdom of Marketing During a Recession
- 05/21/09 02:49 AM
The economy is down, the real estate market is struggling. One day the news says the economy is recovering. The next day its back in the hole. Real estate does seem to be rebounding, but the higher sales are with the bargain properties. All of this may make you feel like hanging up your real estate hat for a while, or at least give you the idea to cut back on your marketing to save a little cash. But is that a good idea? According to an article in The New Yorker, history shows that the companies that survive and even … (2 comments)
virtual assistance: Have You Googled Yourself? Using Google Profile to Increase Your SEO
- 05/15/09 03:38 AM
Google has a new feature called the Google Profile. It links in with your Google account, such as Gmail or Blogger, if you have one. It also will link together all of your websites, social media identities, and email addresses…if you choose to have it do so. What’s the benefit of this? Increasing your internet hits and smoothing your client’s efforts to find your information are the most important. Let’s say you have 3 or 4 real estate websites, a social media presence on Twitter, Facebook, or MySpace, a few email addresses, and your blog or blogs. If you link all … (11 comments)
At The Prescott Group, our focus is simple "We Make YOU Look Good!" We provide a customized quarterly marketing system with an emphasis on helping you create brand awareness. Our marketing system will generate leads, streamline your systems increase your productivity, expand your brand through an online presence and achieve great results!
In this episode Chris talks about the differences between customers and clients. You are the captain of your own ship and you set the course for the success of the journey.
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