real estate marketing: How to Win FSBO Listings
- 04/04/22 02:44 PM
Housing inventory remains low, enticing some sellers to list their homes without hiring a real estate agent. While a for sale by owner (FSBO) listing can sell quickly, the seller may walk away with thousands of dollars left on the table. FSBO listings attract real estate agents because they are low-hanging fruit as potential clients. And because targeting FSBO sellers is a common marketing strategy for agents, you must offer them a more exceptional selling experience than your competitor. Why Sellers Want to List as FSBOTo sellers, the benefits of an FSBO listing look great on paper. Especially if they enjoy doing all … (1 comments)
real estate marketing: How to Use Social Media to Attract Home Buyers
- 02/24/22 03:05 PM
Social media for real estate has come a long way We hate to break it to you, but the days of posting listings in the local paper and hoping buyers see your client's yard signs are coming to an end. Likewise, if you're only posting your listing to the MLS and third-party databases, like Zillow or Trulia, you may be missing out on crucial home buyers. An astounding 79% of internet users in the United States are using Facebook, and Twitter has 330 million monthly active users worldwide. For a 21st century real estate professional, having a presence on multiple social media accounts … (1 comments)
real estate marketing: How to Win More Listings in 2022
- 02/24/22 02:38 PM
Winning more listings in 2022 is key to expanding your real estate business. However, it takes skill and determination to turn warm leads into active clients. Rethinking your approach can help you build an active buyer and seller client base. Virtuance wants to help real estate agents increase their current listings and improve their seller metrics. To help you plan for the upcoming year, we have compiled the following tactics to help you win more listings in 2022. Update Your Marketing Strategy Quarterly to Reach More Potential Clients The first strategy we suggest to help you win more leads is a quarterly … (0 comments)
real estate marketing: The Benefits of a Real Estate Marketing Strategy in Austin, TX
- 02/07/22 02:42 PM
In 2021, Austin, TX, was rated, by Yahoo Finance, as the #1 Hottest Housing Market in the real estate industry. While this is great news for Austin-based real estate agents, it also means that the market can be highly competitive. In order to succeed in this market, it’s wise to have tools to help. One essential tool is a marketing plan. Benefits of a Marketing PlanOne of the biggest benefits is that it sets firm goals in place. Whatever your goals are they will be easier to achieve once you know that you’re aiming for them. Understanding your trials and successes as a real … (1 comments)
real estate marketing: 2022 Real Estate Marketing Trends
- 02/07/22 02:19 PM
Download the Virtuance 2022 Marketing Trends ReportAs a real estate agent, you’ve probably relied on a few tried and true methods for generating leads. These methods probably include word-of-mouth referrals, open houses, and social media. However, as the nation continues to grapple with the COVID-19 pandemic, real estate marketing has adapted. Importantly, it continues to adapt to the limitations of the industry. What tools are your competitors using as part of their marketing strategy? How can you implement these tools, and what results should you expect to see? Virtuance recently conducted a survey of real estate agents across the country to determine what marketing … (5 comments)
real estate marketing: 8 Tips for Staging a Dining Room to Sell
- 02/07/22 02:15 PM
Most homeowners use dining rooms for entertaining family and friends for special occasions. While a dining room is used less often than other spaces in a home, it’s not one that a seller or real estate agent should neglect. Buyers want to picture themselves enjoying all areas in a home, including the dining room. Fortunately, you can quickly turn a dining room from drab to fab with simple updates. Now, here are eight tips for staging a dining room: 1. Upgrade the Light FixtureAn updated light fixture is a fantastic way to elevate a dining room. For example, the light fixture you select … (1 comments)
real estate marketing: 25 Instagram Poll Ideas for Real Estate Agents
- 02/07/22 02:02 PM
At least 77% of small businesses use social media to generate sales or leads. If you are thinking about starting to use social media to grow your real estate lead generation, then you’ve landed on the right article to help you out. We’ll answer why social media is the way to go and the ways you can utilize it to gain potential clients as a real estate agent. We’ll also give you 25 poll ideas to ask your followers on social media platforms like Facebook and Instagram! Keep reading to learn more! Lead Generation Through Social MediaSocial media is a great way to generate leads. Since so many people use … (2 comments)
real estate marketing: 8 Creative Real Estate Direct Mail Ideas to Win More Listings
- 10/20/21 12:35 PM
Direct mail isn’t dead. In fact, it remains a safe and effective marketing strategy for real estate agents. Forty-one percent of Americans look forward to checking their mail daily. Better yet, sixty-five percent of millennials pay attention to direct mail advertising. Millennials, who make up a third of home buyers, are more likely than Boomers and Gen Xers to follow through with purchases after receiving direct mail. Direct mail is just as likely to end up in the garbage, though. Direct mailers for real estate need to be eye-catching, informational, and no too sales-y. You want to grab attention while being genuine and knowledgeable. Here are … (1 comments)
real estate marketing: How to Find and Win Expired Listings
- 10/20/21 11:58 AM
It takes confidence and strategic planning to pitch yourself to a disgruntled and often jaded homeowner with an expired listing. A real estate agent who successfully transforms tired, old listings into hot homes online reaps incredible benefits. Take it from Keller Williams agent, Jeremy Katz, who took on a listing that sat on the market for 180 days: “I re-shot it with Virtuance . Within the first week, we received 6 offers, went under contract in one week, and sold for $40,000 over asking price.” Keller Williams agent Peter Winscott agrees with Katz’s technique of bringing in professional photography. After obtaining an expired listing that sat … (1 comments)
real estate marketing: 9 Real Estate Lead Generation Ideas to Boost Your Career
- 10/13/21 04:05 PM
In today's competitive and fast-paced real estate industry, successful agents know that it's not only smart but necessary to be their own marketing director and strategist. While there are many moving parts in real estate marketing, an important aspect is lead generation. This aspect of marketing may feel difficult, initially, for many agents to navigate. How are leads generated? What are the best ways to generate leads for real estate? Let's get honest for a moment, while hiring out is an option, you actually don’t need a lead generation company. How are real estate leads generated?Social media, content production, website optimization, referral … (0 comments)
Housing inventory remains low, enticing some sellers to list their homes without hiring a real estate agent. While a for sale by owner (FSBO) listing can sell quickly, the seller may walk away with thousands of dollars left on the table. 
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