With Halloween on the horizon, it's best to start your Halloween marketing as early as possible. If your only idea is sneaking the word "Spooktacular" into your emails, here are a few better ideas you can use: Here are 5 Real Estate Marketing Ideas You Can Use for Halloween1. Decoration ContestFa...
There are plenty of reasons why many of you THRIVE as real estate agents. You have very specific characteristics that make you unique, but also contribute to your success. But like Icarus learning how to fly, your strengths might also be the reason for your downfall if you are not careful.Here ar...
Got a quality photo you want to share? Do you have the perfect caption written out? But is the only thing missing a quality hashtag? Here are 4 places to find good hashtags for your real estate posts! 1. Your CompetitorsWhat are your competitors using? Particularly, what are your competitors that...
You know, this question has been asked often. Real estate agents are still skeptical about the benefits that social media brings to their business. Active Rain, what do you think? Here at Z57, we would argue yes...yes of course. Obviously we are bias, because we provide social media solutions for...
Are you looking to improve the videos you make for your real estate business? The best camera you can use is the one that is already with you - weather you keep a DSLR around your neck at all times, or have a smartphone in your pocket. With that said though, some cameras might serve a better func...

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