Z57's Blog

Here at Z57, we pride ourselves on being up-to-date with social media's latest trends, algorithms, and strategies. With these 5 blog posts, you will find a lot of value and insight that you may not have heard before...or will only learn after getting past the paywall and signing up for an online ...

Hey Active Rain! We have taken a look at our blogs from 2018 to find what real estate agents were trying to learn about...and in our blogs about lead generation, agents took a liking to these particular blogs. Feel free to click on any of the titles to read the entire article! 1. How Do New Real ...

Hey Active Rain!We have compiled a list of our 7 most engaging infographics from the past year to use on your social media platforms. This content is what is known as "evergreen content", meaning you can use it multiple times throughout your career. Obviously don't post the same infographic twice...

With the new year pretty much here, why not try a new strategy with your new leads? We created a 10 day follow up plan for you to help boost the conversion and engagement of your real estate leads. You might not always get the lead on the phone in the first 10 minutes. Instead of disqualifying th...

The #1 complaint about social media I hear is "I don't care what these people ate for dinner last night". News flash, nobody does. It's not just you that finds it annoying. On Social Media, most people will post with the objective to talk about themselves. The reason you don't care about their po...

Have you already written down your goals for 2019? Are they SMART?  To define "SMART", we mean: Specific, Measurable, Achievable, Results-focused, and Time-bound. Let's break it down for you...Here is how to create SMART business goals:SpecificHow specific are the goals you set? Do you want to in...

Social media is the bane of many agent's marketing strategies. It's always changing. What used to work in 2009 doesn't work in 2018. And what works in 2018 will likely no longer matter in 2019. So what is your contingency plan? If you take social media out of the equation, how can you still opera...

Have you started planning for the upcoming year yet? Don't hesitate, because it is coming sooner than you think.There are a few items to consider when looking ahead to the future.1. Your Strengths and WeaknessesWhat in 2018 did you excel at? What did you struggle with? It is a good opportunity to...

With Thanksgiving coming up I think it would be nice to share some things I've learned about gratitude throughout to help me stay grounded and fend off feelings of entitlement. One mentor I had in my life explained to me what gratitude should really mean, and it changed how I approach everything....

Here is a question you don't have to answer out loud: What is your income goal for 2019?Feel free to write down the number you thought of.We want to help you get there! Our General Manager, Jark Markham, who has been featured by Inman News and Forbes will breaking it down for you with a FREE work...