I'm writing about this so you can learn what professionals expect and look for when they want the best notary in the area.
I've been getting a new type of client: business attorneys and real estate professionals who hire me to find the best notaries in their area and train them in marketing to help bring clients in. They find my website, my profile on ActiveRain, and gossip about the notary marketing books I sell.
Attorneys, especially, want marketing-savvy notaries to help bring in new clients.
I start by Googling the word notary and the town of my client in this way: +notary +"New Orleans" +LA
Then I look at the last line of each search engine result in the free (no paid ads) section. That last line tells me if the notary has a unique domain name or is part of a notary directory.
I want the notary to have their own dedicated website and it cannot be an add-on site like the ones at NotaryNet or FreeWebs.
I am impressed when I find notaries with dedicated websites AND profiles on ActiveRain. I read their website, ActiveRain, and GoMobileNotary profile carefully.
I am looking for a few years of experience, full time availability, and number and types of loans signed.
I read the profile to see if the writing is informative, clear, and error-free.
If there is a photograph of the notary, I look for "normal," good grooming, and casual-professional attire. "Normal" means no crazy hair or any odd, cute, or sexy facial expressions. (Lots of ladies need to change their photos.) If there is no photo, I politely request that a recent one be emailed to me.
I was recently asked to search for a notary in a large southern California city. I knew there must be several hundred notaries within a half hour drive of the client's office. I found only SIX I thought worth contacting via email.
To get found by the best potential repeat clients, follow the above guidelines. (And please don't contact me to say you would love to be on my list. This is a huge country and I only get a few of these requests a month.)
Good luck!
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