The scoop on the best place to get your leads...

By
Real Estate Agent with Tierra Antigua Realty

The results are in and the overwhelming response to lead generating outlets is:  Your Own Sphere of Influence.  Only a few of the hundreds of responses had any kind of success with "lead referral sites".  And many respondents had tried referral sites with little to no success.

This is a great example of why its so important to dig deep into your contact list.  It becomes your very source of revenue over time and if worked properly will provide a steadiness to your business.  And who hasn't experienced the ups and downs of the business of being a professional Realtor. 

Farming, advertising, blogging, open houses, vehicle signs, business cards, promotional items and more to your local area (your area of expertise) will drive more business your way to keep your business moving along.  And don't forget about your industry contacts - Title Company Contacts, Mortgage and Banking Contacts, Appraisers, Home Inspectors, Termite Inspectors, Home Cleaning Companies, Plumbers, HVAC Contacts, Roofers and more.  You'll be amazed at how quickly your "sphere of influence" list grows by the week.

But in the long run, it still comes down to this:  IT'S ALWAYS UP TO YOU TO MAKE IT HAPPEN.

Don't let anything stand in your way and keep up the great efforts.  The journey should to be as fun as the finish.

All the very best for continued success.

Comments (1)

Don Sabinske
Don Sabinske, Sabinske & Associates Inc. - Zimmerman, MN
Sabinske & Associates Inc.

At the end of the day, the only way to stay in business is to stay in touch.  Internet marketing is great, but most of the business is local.  Your reputation and your experience are your greatest marketing tools, and you need to remind everyone of that.  Integrity is not something you can just say you have.  People realize this intrinsic quality by working with you. 

Mar 28, 2009 02:36 AM