Twitter. Tweet. Chirp Chirp. If you've been living under a rock for a while, then you might have no clue what Twitter.com is all about. Twitter is just another form of Social Networking. So is blogging, like Active Rain. But Twitter is a bit different. It's also known as a broadcast form of social networking.
It works like this.
You sign up for Twitter and start bugging your friends, family and people you don't know and ask them, beg them to join your Twitter social circle.
This way you can keep TABS on your friends and when ever you want, you can CHIRP a small text blast of 140 characters (max) to everybody in your social network. That's just great. One more thing to bug the crap out of me or waste my time when I'm on deadline.
Years ago, I worked in Dallas at my first national advertising agency. Levenson, Levenson and Hill. One of the senior creative directors there was a gentleman I loved a lot, Jerry McPhail. He would sort of creep around the office, peek over the office cubes and sort of just stare at you. Then when you had this feeling you were being watched, he'd blurt out "What are you doing, Bart?"
It was the joke that got so popular, it became another part of the office antics that make up the strangeness and creativity of us Ad agency types.
Okay, back to Twitter. The first page says it all: Twitter. What are you doing?
It's just a shame that me and Jerry couldn't been the inventors of Twitter. Then we'd looking at a nice offer of $250 million. That's a lot more than the $30,000 a year paycheck I was getting when I was at Levenson & Hill in 1990. Sorry Jerry, no disrespect intended.
Okay, so you sign into your Twitter control panel either on your Mac, your PC or your iPhone and you create a few lines to broadcast to your social circle. Something like:
Susan Just Closed and Finally Got her $32,900 Commission Check. Chirp Chirp. Okay, that's something to YAHOO! about. Pun intended.
But if you're an employer, then my guess is that you might have a company policy on things like Twitter.com, FaceBook.com, MySpace and countless others. Would you rather have your employees on the phones working with clients, or on the computer Chirping and reading what others are Tweeting about?
I'd like to see a few marketing firms do a survey at just how much productive time gets wasted by office cube employees on nonsense social networking. I went to Twitter and just didn't see the value in it. Okay, another stupid time waster. It's nothing that's going to give me a client, or help me land the big pitch we just made to Keller Williams for $250,000.
But now, everybody's Chirp-chirp-chirping and Tweeting what they're doing online to a lot of people. So many in fact, that Google is now in discussions with a possible buy out of Twitter for $250 Million dollars. (Seriously).
If Google does buy out Twitter, you can bet your bottom dollar there will be a soon to be paying to Chirp on Twitter service if Google gets their way. Here is how the Bartman thinks this might work.
GOOGLE ANNOUNCES CHIRP PER CLICK ADVERTISING (AdTwit, TwitterSense, AdChirp, PPC Chirp... not sure of the name here. Can someone help me?)
My guess is that you'll see a Twitter ad gateway on your Google AdWords log in sometime. You will be able to Chirp Per Broadcast and start bidding on other bird brains out there who want to chirp the same message and key words. But now everybody signed up to Twitter gets to get bugged and interrupted or you can just set your iPhone to Chirp Me status and you'll get bugged on RELEVANT Chirps. Like how about this one:
Hey Bart! Chirp Chirp. We just found your dream home. It has been saved to your Web thingee. Log in and get the details....chirp chirp.
Okay that's a really good use of Twitter to let people know that a home your buyers are looking for just found a match or two. Let the chirping begin. So now comes TwitterIDX or ChirpIDX... whatever. There are going to be good uses of Twitter down the road, and if Google buys them out next week, watch the predictions of the Bartman come true.
I was going to Twitter this one, but ta-daaaaaaa. We launched our new Voyager website. Chirp chirp.
Bye.
- Bartman
P.S. I bought ChirpIDX.com sorry. I admit it, this might be a great way to TWEET home matches to prospective home buyers one day using the API tools from Tweeter. Would anyone want this service out there if we could Tweet home matches to Twitter.com subscribers? Let me know.
Comments (10)Subscribe to CommentsComment