I understand . . . your home is only going to be marketed in the mid $100,000's.
I understand . . . it just doesn't seem to be a high enough ticket item to bother with home staging.
I understand . . . the other 2 homes for sale in the neighborhood are also vacant. They aren't staged.
I understand . . . all 3 homes have been on the market for over 120 days and are the same asking price
I understand . . . none of the 3 are getting any showings . . .
BUT DO YOU UNDERSTAND . . .
Why Home Staging Opens the Door to Real Estate Sales???
Home staging is the means in which a home seller or Realtor can distinguish their listing from other listings in the neighborhood.
This is just one TRUE STORY example of how staged homes are impacting Real Estate statistics regarding the number of days a home is on the market . . . READ ON!
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There were three similar homes for sale in the same subdivision.
- All three were listed as vacant properties.
- All three were similar in price and home features.
- All three had photo's showing some of the vacant rooms.
- All 3 had been on the market for close to or over 120 days in late 2008; early 2009.
At that point, Listing #3 decided to invest in Real Estate Staging. After the home staging was complete, the listing agent placed new photos of the staged property onto MLS and other marketing Internet sites. The following photos show how the 3 listings then compared when buyers were looking on the Internet.
Once Listing #3 had been home staged and the new photos were posted on MLS there were very important results to report:
Listing #3 experienced an increased number of showings per week.
Listing #3 went under contract and off the market in 3 short weeks, closing a few weeks later
Listings #1 and #2 remained for sale.
This is a recent true story of our work at Peachtree Home Staging and just one of our home staging successes,
That being said, I believe it to be a staging success that is typical in today's Real Estate Market. If any Realtor would like this in a PDF format for your listing presentation when encouraging staging services, please e-mail me and I will be happy to share it with you. The PDF document has no reference to my specific company name as I want this kind of information to be easily shared.
Home Stagers, especially those just starting out, if you would like a copy for your portfolio, I would be happy to share it as well. Again, the PDF format makes no reference to my company name so you may honestly address the PDF document as a marketing tool from the Active Rain Stage It Forward Group.
Happy Selling . . . Selling Home Staging, that is!
Karen
Karen@PeachtreeHomeStaging.com
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