I missed my post last week, so I’m writing two this week. Instead of giving another update I figured that I would provide some more useful information with my second post. With that said, I attended Gary Keller’s seminar in Seattle on Wednesday and watched a presentation on Top Producer. I’m also messing around with Graphical Data’s backend IDX right now, so I have been keeping a close eye on the various products that are available to real estate agent right now.
Jumping right into Top Producer, I was impressed with their Market Snapshot product. I like that fact that the monthly updates are e-mailed monthly. That is a really nice feature for real estate agents with a large database of contacts. If Market Leader was to produce a competing product, I would recommend using Google Maps instead of Microsoft. I just prefer Google’s maps to Microsoft’s. I would also make the map a little bigger and try to organize the data a little better. The graph that is next to the map is stupid. They should get rid of that and use images of the homes that sold. That would help consolidate the information as well as add a better visual affect.
Moving on Graphical Data’s IDX and products, I think that they need to more forward on automated information. Currently, they only offer to automatically e-mail listing, which most MLS’s offer at this time. I think they need to get ahead of the curve on the automated systems for agents. I do however like their map search. I was actually a bit surprised that Market Leader doesn’t offer one. I also like how their template websites are hardly templates and that virtually all of the information can be edited, tweaked, and optimized. Here is a sample of my Bellingham Graphical Data Site.
…and just for comparison here is a link to my Market Leader Site.