MARKETING

By
Real Estate Agent with Jones & Co. Realty 239-333-5556

MARKETING

When selling foreclosed properties, I believe that truth in advertising, even if brutal when pointing out flaws, is a success strategy. The unvarnished truth is what sells. Buyers want to just see it the way it is, and if you just give them that, that alone is a draw.

Comments (5)

Libby Offnick
RE/MAX Executive Realty - Mooresville, NC
ABR, e-PRO, SPS

Andrea....I could not agree more.  No "Fluff" is my philosophy.  Don't try to cover up a home in need of TLC.  Bravo for your post.

Apr 24, 2009 11:12 PM
Chip Jefferson
Gibbs Realty and Auction Company - Columbia, SC

If you do half of the marketing most REO agents do you will a cut above. If the inside is trashed show it in pics!

Apr 24, 2009 11:18 PM
Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros

Good post. The picure often solicits a thousand words when folks go to look at the real thing . Be straight with people !

Apr 24, 2009 11:50 PM
Charles McDonald®
Charlottesville Solutions - Charlottesville, VA
REALTOR®, Principal Broker®, Owner

Excellent advice! I like you

hope you are doing well in your market

your friend in Charlottesville Virginia!

Apr 25, 2009 12:15 AM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Andrea, very good point! Being straight with people will always put you in front of the pack. Thanks.

Apr 25, 2009 01:03 AM