I read a very good post and happily commented. I usually try to go back to my comments to see what other people say, and what, if any, interesting discussion ensues...
So, I am back and I am reading it, and there are simply more and more very nice comments. No disagreements, just "thank you" type of comments. Feels pretty good, but then I stumble upon Lenn Harley's comment. And Lenn is asking why not give credit to the authors of the article in Realty Times. Lenn did it in the best traditions of AR, she gives the Title but she did not make it a link, which is more respect, than it deserves, but hey, she chose a hi road
I am getting a bad feeling in my stomach. Googling the Title. Well, no mistakes. This is the article from Realty Times, word for word. And I did not find a word in the post saying that this is not mine, this actually belongs to so and so...
Maybe it is a big mistake? The Realtor has stolen gotten the article by mistake? Well, Lenn wrote her comment at 6:16 AM. I am writing this after 1 PM, so there was time to notice. Anyway, I am leaving a comment that this is not "kosher", so that whoever reads it, knows.
I am not the one who believes that things happen by themselves. If a stolen thing is in your hands, there is a good chance you have something to do with it. But even if not, how can you forget that you did not write it? Is it a sort of kleptomania? Klepto-graphomania may be even a better definition.
And then, there is quite a marketing piece at the end suggesting that buyers contact the Realtor. Sort of when they read and figure how smart the agent is, people would call with their needs. Isn't that nice?
This is a good information. 26 comments, 25 if you subtract Lenn, who is the smartest of us, and has read the original piece. I do not know about them, but I feel fooled.
There is a book titled Guerrilla Marketing. Is this a step forward and can we call it Hijack Marketing?