Special offer

Active Rain Star Blogger Interviews- Secrets To Success of The Rich and Famous Bloggers!

By
Real Estate Agent with The Gasset Group & Get It Done For Me Virtual Services 13253167-SA00
Active Rain Stars- The Real Scoop On Your Favorite Bloggers!


Welcome to our first Active Rain Stars! Here are the real deal interviews with your favorite bloggers.


All the burning questions inquiring minds want to know are now discovered.

Hold on, fasten your seatbelts as we go for a wild ride through the Active Rain blogosphere to meet your very own super stars!


It was a long flight from West Palm Beach Florida to Beaverton Oregon. I made my way through with my camera and my ISPY kit as I am really a covert operator on a mission to discover all the secrets of Todd Clark, master blogger on Active Rain weighing in at  686,583 points! He has the second highest points in all of Active Rain.  

todd clark realtor beaverton oregon

Going deep under cover I stalked Todd while he was showing homes to some buyers. It seems after some snooping around the Beaverton area neighborhoods that Todd loves to work with first time home buyers. What do all these buyers have to say about Todd?  They like to do business with someone they like and trust. Todd is just one of the dads in the neighborhood; involved and approachable.

He goes the extra mile for his clients yet never sacrificing his family time. He has rarely missed any of his children's events. First time home buyer families are attracted to Todd through his blog because he writes about things that they are interested in as well as a transparency that has been yielding results for Todd. The buyers and sellers that call Todd because of reading his blog do not even interview him for the job. It is a given that he has the listing or the buyer. This is because of the bond between the client and Todd that was developed through the prospect reading Todd's blog which is not only informative and filled with great real estate information but is also a testament to who he is a a person and as a father. His transparency builds the relationship and does the interview for him.

My investigative reporting turned up some interesting details about the Todd's history on Active Rain. He actually stumbled upon Active Rain by accident.Through records that I was able to obtain I discovered that Todd first started blogging on Point 2 in more of a forum style, then he moved over to Blogger. He was not really happy with the Blogger platform so Todd began to search for a blogging platform that would be a good fit for him. He was already a client of ResPres' real estate shows and after a few days on Active Rain he saw that  Jeff Turner was blogging on Active Rain. Todd said to himself that this was the place he should be.

So off to Seattle I was headed to find out more about Todd's beginnings on Active Rain. I arrived at the new Active Rain headquarters in Seattle and was greeted by Bob Stewart. I was interested in the archived records of Todd Clark. I soon discovered after some digging around that Todd started on Active Rain on January 3, 2007 when there were just 15,000 members on Active Rain.  He has 55 featured posts and over 670,000 points. He has written 1397 posts. When Todd started blogging on Active Rain it only took him about a month to get to the top of  his state. He blogged for about 3 months and when that did not make his phone ring with buyers and sellers he basically stopped blogging.

Then one day a couple of months later Todd's phone rang and it was a buyer who was reading his Active Rain blog, they became his clients and he was hooked on blogging from that point forward. When he arrived back at Active Rain he discovered that he was now the low man on the totem pole. There were many bloggers by this time and most were ahead of him in his state. The records show that Todd became very active blogging on Active Rain in June and July of 2007. It appears that Todd began blogging daily, making sure he got one post a day on his Active Rain blog until December.

In October of 2007 he got his second buyer from his Active Rain blog which propelled him into making the decision to hit the blogging heavily. So starting in December he started to write 2 posts per day.  In December of 2007 he produced a very effective slide show of the Christmas lights throughout the neighborhoods. He then added the neighborhood marketing stats to the posts. This started bringing in the business for Todd.

I got on a plane and decided it was time to meet this Todd guy and find out what the secret to his success on Active Rain was and maybe I would be able to even get some words to the wise from him before heading back home.  I found Todd at one of his children's softball games. Todd coaching every softball season and is very involved with his kids' teams. All his clients know that he is unavailable on weeknights during softball games and practices. Todd's integrity and love of his family are real attractors to families who are looking for a home to buy or sell.  Todd's father had only missed three of Todd's childhood events. While he was so glad his father was always there for him he did notice that there were kids in the same events who in seven years Todd never saw one of their parents at an event. This really made Todd realize how important it was for a father to be there for his children and he wanted to be like his dad. If you read his blog than you know about his wonderful relationship with his father. He wants to be like his dad.

Now of course, we can't complete the interview and report without getting the juicy personal details and his best kept secrets. Todd and his wife are celebrating their 17th year wedding anniversary on July 3rd. In today's society that is not commonplace and it shows that the Clarks place a high importance on Family. Congrats to Todd and his wife, Samantha for being married to the same and only person for this time and we look forward to the silver and gold anniversaries. They have 3 children together. Here is a post Todd wrote about the woman behind the man, how important Samantha is to him.

One of the secrets to their success which is not readily known is that Todd and his wife homeschool their 3 children. This is how Todd and I first connected on Active Rain. In fact, I was commenting on Jason Crouch's posts about homeschool and we were connecting with other Active Rainers that home schooled also. Jason told me about Todd and he also told Todd about us. That is how Todd and I met on Active Rain. Homeschool is one of my near and dear passions and causes and being able to connect with others of the same mindset is really empowering.

I was walking away after the game and noticed Todd in his car looking like he was talking to himself. As I got a little closer I discovered that Todd was using a voice recorder to draft his posts for his blog. Oh, so that is how he is able to draft  like 18 posts in one day! I always wondered how he was able to get all those posts written and published and still work with sellers and buyers.  He speaks 4 to 5 posts while driving to and from appointments. He has discovered that every time one of his clients asks a question he should write a post about that question because there are at least 10 other people with the same question but did not ask. People don't want to appear stupid by asking a question they may feel they should know the answer to. The only stupid question is the one that does not get asked.  

What is his record of recording his posts? He cranked out 18 of those posts in ONE DAY!  He has 54 posts already prewritten  and ready to publish on Active Rain. Todd uploads his posts from his recorder direct into word document, he then transfers the post to Nvu and then moves them over to Active Rain and publishes the posts there on Active Rain.  He uses Dragon Naturally Speaking for the software translator.  

The biggest secret of all is that Todd's wife does the editing of his posts. She edits all of his work for him. Todd's wife editing his posts is Todd's best kept secret. But now you know!

Words of Advice from Todd to the newbies:

  • Just write your first post.
  • Don't worry about what it looks like or if you know how to fancy it up.
  • Just do it!


Words of Advice from Todd to the Active Rain veterans:

  • Don't be scared or focus on what other people may think of you, it is not about that.
  • Someone will be attracted to you from somewhere and will connect with you.
  • Active Rain is Free, keep on blogging and don't stop.


Don't miss next month's episode of Active Rain Stars! The Real Scoop on Your Favorite Bloggers. Make sure to subscribe to our blog!
Sign up for the Question of the Week group and post in our group who you would like me to interview next.

        

Creative Commons License

Active Rain Star Blogger Interviews- Secrets To Success of The Rich and Famous Bloggers by Katerina Gasset is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.

 


By TwitterButton

 
Posted by

Never miss an important post- follow me on my ActiveRain Blog 

In real estate we service Utah County, Salt Lake County, Wasatch County, Tooele County. This includes many towns and cities. Some of which are: Provo, Orem, Salt Lake City, Draper, Springville, Spanish Fork, Payson, Lehi, American Fork, Vineyard, Saratoga Springs, Eagle Mountain, Pleasant Grove, and more. 

Katerina Gasset is a real estate agent who is also a digital marketing strategist, website designer and consultant for real estate brokerages, agents, entrepreneurs and small business owners. She is also the owner of Get It Done For Me Virtual Services. 

Katerina is a Certified AI Marketing Specialist. She can help you with ChatGPT, Content at Scale, Neuronwriter, prompting, and many other AI tools. 

She develops products and online courses to empower real estate agents to reach their marketing, SEO, social media and branding goals. Katerina Gasset is a blogger, author, podcaster, and keynote speaker.  

Text Katerina with your name + number to work with her:

 561-502-1577 

 

 

  •  

 

 

 

 

 
  
 
 
 

 

Comments(72)

Kathleen Ann Pacheco-Corbett
(FIRST Exclusive Buyer's Office Providence-RI) - Providence, RI
Realtor, RI-MA, CEBA, Master, e-Pro, ABR, ABRM, GR

Katerina, thank you for ceating this post to introduce the AR members to Todd and Samatha.Ehat a fabulous post. I look forward to you interviewing the next AR blogger star

Apr 26, 2009 08:49 AM
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Love the "interview" Katerina. Todd is a blogging machine!! It seems like just a few months ago that he blew by in points and now he has over 150k more. Incredible. And how the heck does someone write almost 1400 posts?

Apr 26, 2009 09:10 AM
Liz Loadholt
Liz Loadholt- AgentOwned Realty- Covering SC - Mount Pleasant, SC
Realtor--Broker-in-charge - Trainer--Relocation Director Covering SC

What a wonderful post about Todd ---- he has been a friend to me since I started on AR --- I really enjoyed reading about him. You did an outstanding job of writing this --- congrats on your feature.

mama Liz Signature

Apr 26, 2009 09:39 AM
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

Katerina this was cool. I like your investigative reporting style:)

Apr 26, 2009 09:47 AM
Loan Survivor Real Estate Financing Expert
Purchases, First Time Buyers, Pre-Approvals, Refinance - Birmingham, MI

What is NVU?

Apr 26, 2009 09:50 AM
Janna Scharf
Keller Williams Realty Coeur d'Alene - Coeur d'Alene, ID
Coeur d'Alene Idaho Real Estate Expert

This was delightful as well as informative.  I think the best part is his advice to just keep on blogging and don't stop.  doesn't get less complicated than that!

Apr 26, 2009 09:57 AM
Christianne O'Malley
Dickson Realty - Reno, NV
Exceptional Service - Delivering Results in Reno!

Wow - 54 posts pre-written. That's impressive. I'm going to have to try to pre-write my posts. That's a great idea...

Apr 26, 2009 10:06 AM
Sonja Patterson
Keller Williams - BV - College Station, TX
Texas Monthly 5-Star Realtor Recipient for the Hou

Katerina! 

This is such a clever post!!  I really enjoyed reading, AND I love Todd's idea of making a neighborhood "Christmas lights slide show".  Put that on my "to do list" for December.  Can't wait to read next month's post!!

Apr 26, 2009 11:53 AM
Kathy Knight
Intracoastal Realty Corp - Wilmington, NC
BROKER, ABR, CRS, GRI, SFR, SRES

Great testimonial to Todd and his wife...

Apr 26, 2009 12:55 PM
Terrie Leighton
Ferrari-Lund Real Estate - Reno, NV
Reno Real Estate Agent ~ Selling Homes in Reno

What a terrific interview. I am happy to say I know quite about about Todd Clark already. I guess I have read one to two of his posts. He was one of the first AR members to welcome me to the rain and I have always remembered his kind words and appreciated that fact that he took the time to say hello!

Looking forward to next months interview!!!

Apr 26, 2009 02:29 PM
Anonymous
Anonymous

Great post! Thank you for sharing!

Apr 26, 2009 02:51 PM
#64
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

Jason Sardi- I never even thought to inquire as to how Todd is making it through in this market because all I see is a ton of opportunity in this market and therefore my viewpoint is from one of abundance. I just assumed that Todd is taking advantage of the opportunities in this market as well. So I was clouded with my point of reference.

I just do not understand why anyone would be struggling in real estate because no matter what the market is like- there is always a segment of the market that is kicking butt. There is always a door opening when a window closes. It was tough for me to accept the fact that we would be going back to residential and doing short sales when I was so luxuriously happy raking in the big dough from land assemblages we were selling to developers. When Nestor told me that was crashing, I cried. But just as quick as those tears fell down my face I picked myself back up and went full swing into the next opportunity albeit doing more work for less money but in real estate it is still great money. Where else can you dictate your own income!

Apr 26, 2009 04:13 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

WOW, thank you everyone for your wonderful comments! I see Todd came by! Hi Todd! It was fun doing this interview. As soon as I got back from church today I started cooking all our meals to freeze for next month. I just got finished now and totally exhausted. I will see you all tomorrow!

Apr 26, 2009 04:15 PM
George & Arlene Paukert
Road to Wealth, Inc. - West Palm Beach, FL

Katerina,

Todd has been a friend of mine for about 3 years ago when we became friends when he bought one of my books and we just hit it off. I became his mentor and I have to say my wife and I enjoy talking to Todd at least once a week as friends now rather than mentor and mentoree.

 

Apr 27, 2009 12:22 AM
Tim Maitski
Atlanta Communities Real Estate Brokerage - Atlanta, GA
Truth, Excellence and a Good Deal

I have to be really honest here.  I don't like "fantasy posts" when there's nothing there to tell the reader that not everything is true.

When I read this, I figured that you actually flew up to Oregon.  I saw nothing to lead me to believe otherwise.  If you didn't fly up there, then I figured you at least talked to Todd on the telephone.   From Todd's comment it seems like you didn't even do this. I'm hoping there was actually an interview.

So this "real deal" interview was just a fantasy you put together by reading through some of Todd's posts?  How do you know what he wrote is actually true? Maybe it's all fantasy just like this post is?  I'm sure everything Todd writes is true and from his heart but I just don't like this 'show' writing when there isn't a hint of what it actually is.  I'll have to rethink your other posts.  Are they real stories or just "show"?

 

 

Apr 27, 2009 12:57 AM
Petra Norris
Lakeland Real Estate Group, Inc. - Lakeland, FL
Realtor, Lakeland FL Homes for Sale

Katerina - What an interesting blog and yes, you picked the right guy. May I add, that Todd is also very transparent in helping fellow Active Rainers. I was commenting to him on one of his blog and questioned him about a slide. He was so helpful and very responsive in our email conversation, which impressed me the most.

Apr 27, 2009 01:06 AM
Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

Tim - She actually did do the interview and everything is completely true in this post. There is the other side of the coin that real estate isn't what I wanted it to be the last six months, but 2008 was the best year I had ever had thanks to Blogging and even with out having a close since December 31st, with what I have in the pipeline I see having 50 plus closes this year as well and that is all I really want to do per year as I would rather spend time with my family!

Succuss to me, means that I can never miss a single event of my kids, not how many properties I sell. I would much rather have well adjusted great kids than sell a million dollar house.

 

Apr 27, 2009 04:33 AM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

Tim- I am sorry you feel that way.The whole post started off with a flair of the fictional section of being a sleuth and undercover stuff. I mean, really, it was all in fun and to give the spotlight a different twist then the ones we usually read which can be mundane. I did not fly to Oregon, I thougt that it would be quite obvious that I would not jump on a plane just to do an interview with Todd. Sorry it wasn't. I lived in Seattle for 5 years and my brother lives in Beaverton so I have been all around that territory and know the layout of the land quite well so it seemed natural to add this flair to the post.

The layout of the initial lead in to this series of posts illuded to the fictional section of how these interviews would be handled. I am doing them on the phone but I will say that I went up to their places to add a dimension of the paparazzi to the posts.

It was all in good fun.

I did do a long phone interview with Todd. Not only that but Todd and I are friends and have a lot in common with our families. His posts are truthful as are mine.

I think my writing is quite obvious when it is jokingly, funny and fiction or serious and non fiction.

The post I wrote about what I am going to do on earth day was satire. I don't see anything wrong with writing satire once in a while to spice up my blog. I wrote a featured post about how to get featured on active rain and it has over 200 comments and no one accused me of being untruthful even though that post was purely fictional even though I never mentioned it was in the post. Katerina

Apr 27, 2009 08:59 AM
Marchel Peterson
Results Realty - Spring, TX
Spring TX Real Estate E-Pro

It looks like you had fun stalking Todd.  I started in Active Rain one week after him but I'm the tortoise in comparison. 

Apr 27, 2009 03:04 PM
Ryan Shaughnessy
PREA Signature Realty - www.preasignaturerealty.com - Saint Louis, MO
Broker/Attorney - Your Lafayette Square Real Estate Partner

Katerina - I loved the post.  I have only recently started reading his posts so I was intrigued to learn more about the man.  I am impressed by his values and by his stamina.  18 posts in a day - even with DragonSpeak that is a ton.  Some days I don't have 1 original thought - much less 18.  Thanks for doing this series - fun plus shorttermers like me get to know the oldtimers like Todd.

Apr 28, 2009 10:54 AM