In any business it is vital to know how to make a sale. Whether you are in the business of selling actual goods and products, services or your creativity, getting a person from a place where they are just listening to you and liking what you have to say to the point where they are willing to open their wallet or write you a check is quite a step. While you may have a great product or service, if you don't know how to sell it well, you may lose the sale. Here's what you need to know to be able to make the sale:
Know Your Product
Bill Bartmann's tip #1 for making a sale is to know your product. While this may seem like common sense, I am not talking about just knowing what is on the sales sheet of the product, but really know the product. If you are selling a tangible item like a lotion or cleaning product make sure you have used it. Know what it smells like, feels like, and how it works. If you are selling a timeshare, try to have been to the location so you can talk about the great things nearby as well as the property. If you can't get there, read up all you can about the location. If you are selling services, really understand those services so your knowledge of them is obvious to those you are selling it to.
Believe In Your Product
Bill Bartmann's tip #2 for making a sale relates to what you think of the items you are selling. Do you love and believe in the items you are selling? If you don't that may be coming across to your potential customers in unspoken language. Our bodies do a lot of talking that we have no control over. Body language may also sink your sales pitch. You should love and believe in the product you are
selling to your potential customers. If you do, that will come across to them and they will want to feel that same love and adoration you do. In many ways they will try to 'catch' the emotional bond you have to the product and that energy will make them want to have it too!
Make it Personal
Bill Bartmann's tip #3 for making the sale is to make it personal. Do you have personal experience with the product that you can talk about in a great way? You now need to make this relate to your potential customers. Get to know them and what they like. Find out what makes them tick. The more you know about your potential customers the easier you will be able to discover a way where what you have to sell will make their lives easier. If you sell a service, get to know how it will help them. For example, if your service will save them time in their workday, talk about how they are currently spending their time and ask them what they would do if they could have that time back. Get them to visualize how their life will be better with what you have to offer and you are that much closer to closing the sale.
Bill Bartmann is a self-made billionaire who has created the Billionaire Business System, a series of books and seminars that teach you what you need to know running a business. Bill Bartmann has provided real business guidance to thousands of entrepreneurs to help them succeed in business, even during tough economic times. Visit Bill Bartmann's website http://www.billionaireu.com to learn more about the course.
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