How To Setup and Maximize Hit Router for Generating Leads

Education & Training with Executive Director of Education at eXp Realty

Every member on AR has access to "Hit Router" on their "My Home" page.  Setting up Hit Router and maximizing it's potential with lead generation and IDX solutions is exactly why it was created.  The vision and goal of Hit Router was to help our members be able to direct visitors and traffic to their customized IDX sites, then convert those leads to clients and transactions.  There are a couple ways you can do this, and we'd love to show you how.  Understanding how to set this up properly can make all the difference in the leads you could be generating from your AR Blog.

Bob Stewart and I will be showing members how to best utilize Hit Router this Thursday at 2:00pm PST.  Join us if you'd like to know more about the ways you could be using Hit Router on your Blog and for your business. 

In the Webinar, We'll be Covering the Following and more:

How To Setup and Capture Your Local Market Leads

How To Create City Search Campaigns

Using IDX -vs- Websites

Understanding The "CPC Click Campaigns"

How To View Results and Reports

Understanding What "Hit Router Credits" are, and How it all Works

To Join The FREE Webinar - Click Here
(No RSVP or Pre Registration Required)

If you are unable to attend this particular training, we will be doing some repeats in the future.  We'll also be recording certain sessions that can be reviewed later as refreshers, or by other members who may be interested in some of these topics and trainings.  We hope to have these available weekly to the AR Community.  If you have topics or suggestions for future AR Webinars, let us know your needs.


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Comments (101)

Bill Dean
Haggerty Team St. Louis, Mo. - Fenton, MO
William Dean - Broker, Salesperson


It constantly amazesme how much there is to overlook on AR!  I had finally found out that I could set-up a hit router and now I find that was only half of it!  Got ago, have to start a campaign!  Thanks

Dec 28, 2009 05:37 PM
Cari Anderson
Danville, CA


Thanks for all of the info.  This will give me even some more items to research and implement on AR.  The list keeps growing. ~Doug

Jan 25, 2010 05:06 AM
Margaret C. Taylor
Century 21 New Millennium MD - Mechanicsville, MD
St Marys/Calvert/Charles MD Real Estate Agent

I'm glad this is still available.  Thanks Brad.  margaret C.

Jan 29, 2010 01:20 PM
Sam White
College Station, TX
Integrated Marketing - Bryan College Station,

Thanks for the information and links! I'll watch the replay of the Webinar today. Have a great Friday!

Apr 01, 2010 11:44 PM
Vienna Bello
Liberty Realty, LLC - Jersey City, NJ
Real Estate Sales, Rentals & Consulting, GRI, SFR


Those links aren't working for me...  Will you be offering another webinar on this subject?

And.. what is IDX? lol

~ Vienna

May 11, 2010 10:27 AM
Angela Shopper
Wingman Real Estate Associates - Overland Park, KS
Never Buy Solo

I would like to watch the webinar or at least read the text version of the training but like Vienna - the links appear to be broken or old...

Jun 27, 2010 11:07 AM
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Hi Angela - unfortunately we do not use the Webex account anymore so the links that used to show these videos are no longer active, I will remove them right away.  You can always join us at ActiveRain University for some free training if you'd like, there is a link on the main page of AR.  Just look for ActiveRain University and we'll hope to see you there. :-)

Jun 28, 2010 02:31 AM
John Slocum
Premiere Property Group, LLC - Vancouver Washington - Vancouver, WA
Broker, SFR - Vancouver WA Real Estate

Hello Brad, I watched this webinar at least twice, and set up a bunch of landing pages as you and Bob suggested.  However, my IDX solution is iFramed in but still on my main site.

I seem to see a moderately large number of what I think are other AR member hits as they are perhaps just checking to see who's bidding each city.  The reason I sense that is that the number of Bounces is much higher than for a PPC visitor stream from Google.

I know Google has put in measures to prevent our Competitors from running up our PPC pay outs.  Has AR put in any measures to similarly protect us, your paying customers?  For example, if another AR member is logged in it would seem that Hit Router could check that IP address and not count visits from those IP's as chargeable.

I expect there may be other filtering possibilities as well that I don't know about; the point is I don't mind paying for legitimate home-shopper clicks and want to know I'm not subsidizing the account of another AR member or otherwise paying for useless clicks.  Thanks!  John

Jul 15, 2010 12:00 PM
Alan Grizzle
Chestatee Real Estate - Dahlonega, GA
Full Time Realtor, Lifelong Resident of Dahlonega

Do you have a video or something I could read about hit router? I just set mine up but I do not know how it works.

Sep 02, 2010 02:55 PM
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Alexander-Slocum REMAX Team - AR does has some tools and instruments in place that prevent this from happening but for a technical explanation, you'd need to contact the tech dept at for a better understanding than I can provide here in the comments.

Alan - no videos that I'm aware of, but there are plenty of Blog posts out there, just search "Hit Router" using the AR search tool, or you can check the AR Manual at  Hope that helps. :-)

Sep 03, 2010 04:13 AM
Joel Gwillim
CIR Realty - Condo Specialist - Calgary, AB
Associate - REALTOR®

Haven't got time to read this today but I'm dying to learn more at RainCamp in Houston! Then I can write about it!

Nov 13, 2010 10:17 AM
Wendy Rich-Soto, Realtor/Broker Associate
Keller Williams Realty, LA Harbor - San Pedro, CA
Getting you to your next with a zero failure rate!

Ok I missed it by 2 years! do we get information now?  :-)

Apr 07, 2011 08:13 PM
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Wendy - you can contact me anytime, I'd be happy to help. :-)

Apr 08, 2011 10:54 AM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

me too, missed by few years, lol;)

Brad, maybe you'll do webinar again? I'm sure, there are a lot of newish ARers like me, who have no idea how to set it up.

Let me know!

Aug 21, 2012 03:37 AM
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876

Maybe I can do a webinar when I get back from the road, you might also want to check out the schedule at AR University, there could be a class on this topic already scheduled? Thanks for stopping by and for commenting.

Aug 21, 2012 03:45 AM


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