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Who Gets the Listing?

By
Real Estate Agent with Long and Foster Real Estate VA License # 0225089470

I have sat in front of many home owners on listing appointments and had the promise made that they will get back to me either way, no matter who they hire.  Nice line and most times, entirely untrue.  Today was different.  I did get a very pleasant call from a gentleman that chose to hire another agent, and wanted to tell me why.

Feedback is a great thing, but we can all dread anything negative we here about ourselves.  What this seller told me had nothing to do with me personally, but the information I presented him.  He didn't like the Net Sheet I drew up for him.  The figures he didn't like were the estimated sales price, and the estimated closing cost assistance that a buyer would need to purchase his home.  I gave him a realistic sales price, and the seller subsidy figure I thought would be the most likely.  This comes from my knowledge of the area, as a full-time, consistent producing agent.

He chose his Realtor, not based on experience, but their Net Sheet. The winning agent promised him more money for his home and told him that buyers in our market didn't need closing cost assistance. 

I asked who this winning agent was, and he graciously shared.  I wished him all the best, thanked him for the call, and assured him there were no hard feelings. 

Of course, my inquiring mind typed in the winning agent's info in the local MLS as soon as I got home.  I was sad to see that he has not yet sold one house.  He has not even listed one house.  He has done one rental.  My reserach went back to January 2008..,..so I am assuming he's a new agent.  My heart sank. 

I wish the seller the best, but I know the outcome as well as you do.  His home will sit on the market based on the promises of an agent who has yet to represent a buyer or a seller in a real estate transaction.  Perhaps he should have asked how many homes the agent had sold.  Or how many buyers he'd represented lately...or even how he knew the figures he presented were accurate... and then the seller could've taken that advice with a grain of salt.  Hard to make knowledgable statements, as an area expert, when you have no working knowledge of what you are discussing.

To make matters worse, the seller said he'd signed the listing agreement yesterday and that the agent was hoping to have it in the MLS by this evening.  Nothing yet.  Another bad sign.  An agent with no measurable sales and yet no time to put in a brand new listing?  I wonder what in the world is a higher priority in your business than selling a client's house? 

A lesson for all home sellers.  Anyone can put a number on a piece of paper to make you happy, but do they have the experience, knowledge or motivation to sell your home? 

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Comments (18)

Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Chris Ann, this means you'll get to be his second agent.  I'd send him a gracious note thanking him for considering you, wishing him luck, and telling him that if things don't work out, don't hesitate to call.  Poor guy!

Apr 30, 2009 01:47 PM
Ann Allen Hoover
RE/MAX Advantage South - Hoover, AL
CDPE SRES ASP e-PRO Realtor - Homes for Sale - AL

I agree with Patricia......you'll be the next one.

I love your new profile picture.  Very pretty!

Apr 30, 2009 01:54 PM
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Sellers, and buyers for that matter Chris Ann, always deal with limited information.

Apr 30, 2009 03:11 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Pat & Ann:  I will jott a note this weekend.  Better to the be the second Realtor if the seller is unrealistic in their outlook.

Gary:  I find buyer's getting better about this.  I've been grilled by the last few I've taken on.  Sellers still tend to lean toward the person promising the most amount of money.

Apr 30, 2009 03:21 PM
Terry Chenier
Homelife Glenayre Realty - Mission, BC

Chris,

Be prepared to pick up the expired and it will be an easy one then.

Apr 30, 2009 05:57 PM
JL Boney, III
Coldwell Banker - Columbia, SC
Columbia, SC Real Estate

Some agents out there will tell a seller or buyer anything they want to hear. I usually like to work with people who tell me what I don't want to hear, that always seems to be the truth.

May 01, 2009 01:05 AM
Russell Lewis
Realty Austin, Austin Texas Real Estate - Austin, TX
Broker,CLHMS,GRI

"He chose his Realtor, not based on experience, but their Net Sheet."

Oldest scam in the book but just wit. The over priced listing will sit...and sit...and you may have a second shot! I sure hope so!

May 01, 2009 01:44 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Terry:  So true.  One an agent before us has screwed up, clients are more willing to hear what they didn't want to before.

JL:  That's my philosophy too.  The guy telling you something that makes your stomach flip is usually right on.

Russell:  I'll keep an eye out for it. 

May 01, 2009 06:49 AM
Liz Loadholt
Liz Loadholt- AgentOwned Realty- Covering SC - Mount Pleasant, SC
Realtor--Broker-in-charge - Trainer--Relocation Director Covering SC

Chris Ann --- I agree with the others above who say, you will be the 2nd Realtor ---we all know that it isn't going to sell with this first Realtor.  Keep us posted.

mama Liz Signature

May 01, 2009 06:51 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Liz:  I wonder if it's in the MLS yet.  Gosh I hope so. 

May 01, 2009 10:17 AM
Cameron Wilson
Labrum Real Estate - Murrieta, CA
The Short Guy - Murrieta,Temecula,Menifee Californ

Don't let it get you down Chris Ann as this seller is not being realistic at this point but they will in the future when it doesn't sell with this agent.

May 01, 2009 12:47 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Cameron:  I know you are right, it's just a mild frustration to throw on the pile for the week.  And the thing that sucks most is that the home owners really do need to sell quickly.  There is a serious health problem and they need to get closer to their kids.  This is going to be like watching a train wreck.

May 01, 2009 12:54 PM
Cameron Wilson
Labrum Real Estate - Murrieta, CA
The Short Guy - Murrieta,Temecula,Menifee Californ

Sounds like it was one of "those" weeks for you. I'll drink a brewsky in your honor to help you unwind.

May 01, 2009 12:59 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Cameron:  Might as well since I don't like beer.  Might have some wine in the kitchen though.  :)

May 01, 2009 01:01 PM
Sharon Richards
Kirsten Realty Tampa Florida - Tampa, FL

Chris Ann - So sad for the sellers - They will realize that they didn't hire the right Realtor as time goes on. 

May 01, 2009 01:30 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Sharon:  That's what is the worst.  They don't have the time to waste.

May 01, 2009 03:16 PM
Martha Brown
Long & Foster Real Estate, Inc., Annapolis MD 21403 - Annapolis, MD
Your Homes Around Annapolis Agent

Chris Ann- Well he liked the net sheet numbers . Be interesting to see IF he gets even close to those numbers. Send the note as suggested above and hang in. He'll be back :)

May 02, 2009 07:39 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Martha:  Sincerely doubt it.  Too bad you can't take a net sheet to the bank.

May 02, 2009 01:29 PM