Give your home some love and get some buzz back.

By
Home Stager with Hampton ReDesign, Home Staging and Redesign

This is what makes it so satisfying to be a home stager. Today I got a call from the realtor. In less than ten days since I staged this home, they have received not one, but three offers for this property. Woohoo!

Now there was nothing wrong with this home. It has a gorgeous updated kitchen and lush private backyard. But it has been on the market since November of 2008.

Wedgmont Before Before it was open and open to interpretation!

Wedgmont After 1Wedgmont After 2

Wedgmont After 3 After there's a space for dining and entertaining!

While I was previewing it with the realtor before staging, the home was being shown. The potential buyers actually asked me how I would arrange furniture in the main living space. Although the space was nice and open there was no recognizable area for a formal dining or eat in space. After I explained what I would do if I staged it, they left and the realtor said she thought they would make an offer but wait until it was staged!

HollywoodThis is the first time I've realized buyers actually enjoy seeing homes staged. And really why shouldn't they? It's a little bit of Hollywood HGTV-style buzz. It's fun and creates excitement not only for the buyers, but the agents showing the home and the owner who is excited about finally selling the home!

What I realized is, staging shows the seller cares. They care enough about the home to present it professionally. It shows pride of ownership. What better message is there to your buyers than you think the house is worth an investment  of time and money?

 

The seller is happy, the realtor is happy and you know the buyers feel they are getting not only a new home but a nice preview of how they can arrange their furniture once they move in! I call that a happy ending!

Sold

Staged by Hampton Redesign   www.hamptonredesign.com

"Your success is our success"

Posted by

Tessa Skeens

Interior Design, Real Estate Staging and Marketing Support 

M 817-891-9563  

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Location:
Texas Tarrant County Fort Worth Wedgwood
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Stage It Forward...
Staging "Before" & "After" Pictures
VACANT HOUSE STAGING & NEW HOMES
Home Stagers in Texas
Tags:
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Rainmaker
544,628
Shirley Parks
Sands Realty 210-414-0966 - San Antonio, TX
Broker, 210-414-0966, San Antonio TX Real Estate

Hi Tessa, I love showing well-staged homes.  You have a fun job! 

May 04, 2009 01:56 PM #1
Rainer
14,127
Robyn Guinn
StageAZ - Phoenix, AZ
Home staging, Arizona

Great idea, "staging shows the seller cares".  I like that.  I see so many homes in foreclosure, wrecked and abandoned.  It's so sad really, no one cared.  The one thing they loved, couldn't wait to get, move in, make memories, left in such dis-repair and not a second thought. 

I do understand people have different hardship or financial woes but no need to destroy the property.

You can tell, this house was well cared for and the seller and the realtor did care.  It paid off!  Great job, it looks beautiful!

 

May 04, 2009 02:24 PM #2
Rainmaker
1,431,210
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

I have never used a stager.  I have primarily been a buyers agent.  I have a very nice listing coming up.  My sellers have thought about staging but cannot get a grip on pricing.  The stager's are vague.  Any thoughts for me?

May 04, 2009 02:45 PM #3
Rainmaker
655,882
Bob & Carolin Benjamin
Benjamin Realty LLC - Gold Canyon, AZ
East Phoenix Arizona Homes

The staging is very good -- good job -- all the best.

May 04, 2009 03:03 PM #4
Rainmaker
271,023
Cathy Lee
CL Design Services Home Staging - Danville, CA
ASP, IAHSP, RESA Danville, CA

Great story!!  Bravo!!  Great staging!!  Bravo!!  Looks like you use Brook Furniture Rentals too!  

May 04, 2009 04:17 PM #5
Rainmaker
212,529
Terrylynn Fisher
Dudum Real Estate Group - BuyStageSell.com - Walnut Creek, CA
HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc.

Wonderful effect and wonderful result...especially warm and inviting.  How can you compare this to an unstaged home, no wonder it sold.  Buyer's just couldn't see past the columns.  Good work.

May 04, 2009 07:04 PM #6
Rainmaker
2,118,993
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

I love what you said  "staging shows the seller cares."  It creates that perceived value we are looking for.  Great job!

May 05, 2009 12:37 AM #7
Rainmaker
120,664
Tessa Skeens
Hampton ReDesign, Home Staging and Redesign - Grand Junction, CO
Staging For Realtors, Builders & Investors

Shirley - you are right it is always a pleasure to know I have helped three people meet their goals, the owner, the realtor and the buyer!

Robyn - I've been fortunate to stage some very nice homes. You make a great point. Home ownership starts out with such high expectations, it is a shame when people walk away from their dream.

Gene - If your sellers are staying in the home while it is on the market, a simple walk through consultation with a good stager should be all they need. When I do a verbal consultation I walk through the home and tell the owners everything they can do to help sell their house quickly. It usually takes an hour or two depending on the size of the home. Another pair of eyes can be very helpful to most sellers. I also let them know I have their best interests in mind but they are free to use as much of my advice as they are comfortable with. After all they are still living there while its on the market. This should cost from $125. up depending on the size of the home.

If they are moving out prior to listing, then staging a vacant property involves staging service, furniture and accessory rental. I coordinate everything for my owners/realtors. All they have to do is fill out some paperwork and of course sign the check! (or CC) For the main areas of the home this usually runs from $1500. up depending on size and price point (more expensive homes require more expensive accessories and higher end furniture). There is also "vignette" staging which is minimal accessories and furniture for a set fee.

I hope this helps. Please let me know if I have answered your question!

May 05, 2009 01:28 AM #8
Rainmaker
120,664
Tessa Skeens
Hampton ReDesign, Home Staging and Redesign - Grand Junction, CO
Staging For Realtors, Builders & Investors

Bob and Carol - I appreciate your kind comments!

Cathy - You are so right, I couldn't do this without my great Brook Furniture rep Diana. They make my job so much easier!

The columns were a nice way to add some drama to this room but yes they did present a visual barrier. I chose to ignore them and worked the separate living areas as if they weren't there. Thank you Terrylynn!

Sharon - I was tickled at how excited the realtor was and the owner came on board very quickly once they realized the staging estimate was for 3 months not one day! I do think staging increases perceived value and this little house is proof!

May 05, 2009 01:34 AM #9
Rainmaker
95,975
Diana Young
Staging Seattle, King & Snohomish Counties - Edmonds, WA

Wonderful staging, Tessa!  I think those pillars would have stumped a lot of potential buyers as to how to arrange furniture in this space.  Just last night I was watching HGTV's "Property Virgins" and the house the woman wanted to buy was staged.  The realtor talked her out of it, telling her to remember that she isn't buying the furniture in the house and she could paint the colors she liked in the house in any house she chose to purchase.  End result:  the buyer decided not to buy anything right now.  I couldn't believe it - the agent actually talked the buyer out of buying!

May 05, 2009 05:41 AM #10
Rainmaker
129,523
Joanne O'Donnell
Chic Home Interiors - Oakland, CA

Tessa, you did a beautiful job.  These are my favorite stories - how many ways can we say it... Most buyers just have no imagination. They need us to set the stage to create what they aspire to... Great blog!

May 06, 2009 05:30 AM #11
Rainmaker
120,664
Tessa Skeens
Hampton ReDesign, Home Staging and Redesign - Grand Junction, CO
Staging For Realtors, Builders & Investors

Diana - I think I saw that Property Virgins. I usually like the host, Sandra Rinomato, but that was a perplexing comment to make! I can see her trying to counsel her buyer on what "stays" but it makes no sense to discount the buyers reaction to the furnishings. Why not take inspiration where you find it? Thank you for your feedback!

Hi Joanne, thank you for your kind words! I love it when buyers respond by making an offer - in fact the realtor told me that another buyer came through and gave a positive comment and was interested in making an offer too. Nice to know it works :)

May 07, 2009 01:44 AM #12
Rainmaker
639,451
Cindy Bryant
Redesign Etc. Home Staging - Houston, TX
"Houston Home Staging Pros"

This was probably really difficult for a potential buyer to interpret, great job in helping them see how it can be used.

May 10, 2009 04:09 PM #13
Rainmaker
566,160
Linda D. Pufford
Stage with Divine Style - Home Staging - Novato, CA
ASPM, Marin/Sonoma Home Stager

You should be proud you were able to show purpose to each room.  WOW three offers...it can't get better than that.  You did a fantasic job!!!

May 12, 2009 01:31 PM #14
Rainer
122,297
Michele Hess
Simply Staged Inc. - Rockford, IL
Home Stager Rockford - Simply Staged Inc

Great success story Tessa!  Congrats - your work showcased the home beautifully!

May 13, 2009 10:40 PM #15
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Rainmaker
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Tessa Skeens

Staging For Realtors, Builders & Investors
Help Market Me or My Homes!
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