A potential customer responded to one of our websites the other day and raised an interesting point when he said.
"If it's "FREE" I do not have much interest!"
So of course I asked why? "I believe anything worth having is not FREE".
Hmmm... I quickly thought about all the "FREE" or "DISCOUNTED" services I have offered over the years and than I quickly tried to analyze if any of my "FREE" or "DISCOUNTED" offers had resuted in ANY actual BUSINESS!
As I completed the call with the customer, whom never became a client, I began to understand. Nothing worth having is "FREE".
So fittingly on Mother's Day I remember something my mom used to always say when I was a child and even a young adult.
Son... "You get what you pay for".
So on this very special day for Mother's across the planet and especially my Mom. Thank you for all the things you taught us... or at least tried, even if it may take almost 40 years or a life time to for us to understand!
Mom... I LOVE YOU!