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From Google Page 9 to Page 1 of Organic Search Results - How We Did It

By
Real Estate Agent with COMPASS Lyons Group 9039362

#4 of over 33 million search results in 8 months - WOW!

You see and hear a lot of sales pitches every day about search engine optimization (SEO), and "we'll get you on the first page of Google" type phone calls - how many sales calls like that have you received?  My advice, get a solid web-consultant on board that knows SEO and search engine marketing (SEM) - and the real estate business.

We really kind of lucked out by meeting our SEO/SEM guru, whose company moved us from the 9th page of search results for the Google search "Boston real estate" - the most difficult search phrase in our market - to number 4 in the search results - and I believe we are tapping at the heals of the top three (#1 Boston Globe - that's going to be difficult to replace, #2 is bostonrealestate.com, and #3 is bostonrealestate.net) all three, for obvious reasons will be tough to crack.

As a result we are now averaging about 2 deals a week from the web - and anywhere from 6 to 15 leads a day (from 2 to 3 leads a day) - all in under a year.

I told my SEO guru who is also a Realtor I was going to post this, and since we have exclusivity in Boston (yes he does exclusive contracts) - I don't mind sharing his website: http://www.firstseoconsultants.com/

This really works if you find the real McCoy

Show All Comments Sort:
Larry Bettag
Cherry Creek Mortgage Illinois Residential Mortgage License LMB #0005759 Cherry Creek Mortgage NMLS #: 3001 - Saint Charles, IL
Vice-President of National Production
Cool....I want to look into tihs....have you had good results after your move up?  THanks.
May 25, 2007 02:40 AM
R. B. "Bob" Mitchell - Loan Officer Raleigh/Durham
Bank of England (NMLS#418481) - Raleigh, NC
Bob Mitchell (NMLS#1046286)

It's nice to know that this stuff can work!  I've been working on my site for about two months and have seen my rankings rise on some of the long tail keywords, but haven't shown up at all on the biggies.  I'm still confused with the linking thing though.  I know that I have more links coming in to my site that google gives me credit for....I might have to hire your consultant to figure that one out!

 

Bob Mitchell

ValueList Real Estate Services, Inc. 

May 25, 2007 02:51 AM
Michael Lyons
COMPASS Lyons Group - Boston, MA
Luxury Specialist

Larry,


Yes the results have been tremendous - we have increased our registrations by more than 5 times, and now we close about 2 deals a week from this - our sales are up about 3000% from the internet as a marketing medium.  First SEO Consultants also has worked closely with us on customer relaotionship management to ensure that our agents know how to work the leads correctly, increasing our conversion rates.

May 25, 2007 03:14 AM
Linda Reynolds
Bradenton Real Estate - Linda Reynolds - Bradenton, FL
Bradenton Real Estate
Good to know a good SEO person, there are so many out there that cannot deliver.  I will certainly keep him in mind.
May 25, 2007 03:33 AM
Kimberly Grant
Exit Leon Crawford Realty - Huntsville, AL
Real Estate Agent - Huntsville Alabama
Do you have any suggestions for those that are new in the business and cannot afford a guru just yet??
May 25, 2007 11:29 AM
Michael Lyons
COMPASS Lyons Group - Boston, MA
Luxury Specialist

Kimberly - follow good SEO tips - we use First SEO Consultants and the do a heck of a job for us.

May 27, 2007 10:10 AM