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Hello

By
Real Estate Broker/Owner with Achieve Realty, Inc.

Hi Folks: Here are some objectives for you based upon current market conditions:

1) take time every day to recruit;

2) evaluate your ROI on costs and shed your expenses that aren't making you money;

3) consider reducing your office space (virtual offices are so "next millenium.");

4) don't play the SEO game without knowing EXACTLY what you're doing;

5) don't fall prey to franchise salespeople and their empty promises;

6) have a good lawyer on retainer;

7) have a bookkeeper or accountant handle your business and escrow accounts;

8) de-recruit (fire) your non-producting/high legal risk agents;

9) network with your colleagues; and

10) try to have fun doing all of the above (otherwise, you're not an entrepreneur).

 

You now have my two cents. I welcome your comments/questions.

 

Best, Lawton Stokes, Pittsburgh, PA

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Jaclyn Erwin
Jackson Erwin Realty, Inc. - Charlotte, NC
ABR,SFR, REALTORĀ®/BROKER, Charlotte NC.

Lawton,

Wonderful tips!

Could you please elaborate more in terms of providing advice to those in the planning process of opening up a brokerage  on "How to Find a Good Lawyer on Retainer" for our needs. Meaning, what are some of the things we should expect or need for an attorney to do for us in establishing and maintaining a business. I say this, as this could really give everyone a keen understanding on the importance of having an attorney---even at the early stages and serve as a basic guideline on what/why we should enlist the expertise of an attorney.

May 24, 2009 03:09 AM