Professionals everyday are missing the big three and it could definitely cost you business.....To read more.....Sphere of Influence..... The Big Three....The Beat Goes on...Part I
I personally do not enjoy name tags, I was a grocery store manager in my past, imagine checking 50 associates for name tags every day! That was part of my job for 5 very long years.
In retail, name tags are as important as wearing shoes!
After leaving retail I attempted to be rebellious: "I AM NOT WEARING A NAME TAG! NEVER AGAIN!" I threw it away....Celebrating my departure from retail.
Our business is not that different. It took me some time to realize that, I fought it! I had a name plate at my desk? Why? Was the public going to see that?
I was testing my Freedom....I'm a Realtor....I can do what I want!
If we spend thousands getting our name out there in front of the public........ websites, ads, blogs, well what about a name tag? Such a small investment with so much value. Oh, brother, what the heck was I thinking?..Because of my mindset I know I missed some golden opportunities......Yes, it was not long before I bought a name tag.
My name is unique, I would have to repeat my name about 3 times with the customer, spell it for them and let them know Midori is a common Japanese name and it means green. Then I would point at my name tag.
One of my famous lines is “Once you learn my name you will never forget it.” That’s why I wore a name tag, so they would never forget my name.
I have noticed at least for me, when I wear mine, often times a real estate conversation will start. It usually ends with a smile, nice conversation, a card in their hand and sometimes.......a phone number in mine!
Ever been out in public for someone to notice you because you farm their neighborhood and they want to say something to you but they are not positive it's you? Then all of a sudden they walk up and introduce themselves and tell you I wasn't sure if that was you until I read your name tag. It has happened to me!
I don't know about you but I tend to dress nicer, stand taller and have my real estate aura on! That's my final adjustment, my final cue, I am on and it's showtime! My name in lights! My walking billboard.
What about the professionalism issue we fight everyday! If name tags were part of our dress code, agents might be a little more careful in what they say, how they dress and actions they take.
The public takes a name tag as official, I do! It makes it more real! Better listen... You are a Realtor, your billboard says so!
Can you really afford a missed real estate conversation or lost opportunity! Why fight it! Don't be rebellious...It's show time! Improve our public image and break down and buy yourself a name tag.
Coming Soon......The Beat Goes On.....The Final Chapter!
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