If you're feeling like the technology boom is driving you out of the business, take a small step back in the technology evolution time-line.
First of all, I'm so glad you found this article. Be sure to visit ActiveRain often and sign up for weekly updates.
Before the advent of Facebook and My Space, and Twitter, and whatever...we all read the professional journals; REALTOR® Magazine, the local and state association news letters, national trainers' and coaches' journals and stuff our brokers copied and put in our mail drawers, etc. Well, they stll exist, just in other forms.
Here's a great way to keep your head above water in the flood of technology aimed at the rush to market to the next generation of consumers...whatever we are calling them now. I subscribe to several Real Estate training and coaching newsletters; they appear in my in-box overnight and all I do is scan them, or even just slide them into a folder called 'Read.' If this sounds too simple then this article isn't for you, but if it is for you here's some simple basic steps to get your self caught up or at least keep your head above water. Let the technology push all this information at you and you can then go through it t your own pace. Just like the old days when you grabbed all the stuff out of your mail slot and stood over the trash can sorting through it.
Do an Internet search (www.Google.com) for Real Estate trainers and find some you can subscribe to their free newsletter. Some of my favorites are Rich Levin, Carla Cross, Tom Hopkins, and David Knox. Also look for and subscribe to the free updates from things like Realty Times, Inman News, and some local news sources. For a visual training session about all this technology stuff in plain English, visit www.YouTube.com and search for the term 'in plain english.' You'll find all kinds of short videos about all this technology stuff to get you into the swing of things.
Now this is not going to turn you into a tecno-geek overnight, but it will give you at least a good starting point. And from there the e-newsletters and coaching emails will start to make a little more sense and you stop feeling like the business is passing you by.
So, take back your business and go out and make it a great day!
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