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A Video Shoot for Zip Realty - Staged to Sell helps create their Staging Program

By
Home Stager with www.Staged-to-Sell

I know that many of you are familiar with a wonderful Realty company Zip Realty. Their headquarters are here in the San Francisco Bay Area and they have been around for about 10 years.  They have always been ahead of their time in that they focused on the Internet and web presence in the Real Estate market way before many of the larger more established companies understood its worth.

With 92% of consumers going to the Internet first to find a house or a Realtor - it has definitely become the number one marketing tool in Real Estate Today.

That is why I was so excited to be asked by the Zip Realty Marketing group to be part of their ground breaking new program that incorporates staging into their marketing and actually pays for staging for their listings.

To help support this valuable program they have asked me to write the script and actually participate in the education video on staging for their upcoming Seller's website!

We shot the final part of the three part video shoot today at one of my recently staged listings.  I can't believe how hard it is to memorize two pages of dialog and then to look into the camera and actually remember what to say! It takes much longer than you think, but oh my, it was such great fun.

I look forward to seeing the final video (at least I think I do :) and to see the new Seller's website launched.  Staging continues to make great strides in our Real Estate Industry and sellers, buyers and agents are alike are seeing that it is more important than ever to use it to ensure that a listing gets sold in this very tough market.

For more information on the Zip Realty Staging program go to their website at www.ziprealty.com. For more information on the San Francisco East Bay Premier Staging Company Staged to Sell go to www.staged-to-sell.com.

Comments (5)

Cindy Bryant
Redesign Etc. Home Staging - Houston, TX
"Houston Home Staging Pros"

Congratulations, that sounds like a great opportunity, for both parties.  I can't even remember what I did yesterday, I can't imagine having to memorize a script...don't know how actors do it.

May 27, 2009 04:19 PM
Michele Hess
Simply Staged Inc. - Rockford, IL
Home Stager Rockford - Simply Staged Inc

Fantastic news for you and our industry Kym.  You are certainly a great representative and I look forward to seeing the video.  Congratulations!

May 27, 2009 11:08 PM
Kelly Townsend
Coldwell Banker - Santa Rosa, CA
CDPE, Realtor

Kym - this is awesome news! Last year I signed on to be one of their stagers but the program never got off the ground. The marketing person said she was on maternity leave and dropped the ball, so I'm very excited to hear they are moving forward. I can't wait to see the video! They obviously picked the right person to get the word out.

May 28, 2009 12:12 PM
Nancy Cleary
www.nancycleary.com - walnut creek - california - Walnut Creek, CA

Kym, again, you are leading the way for our industry to progress and thrive.  I am very thrilled that Zip Realty gets it!  It is to their benefit.  I am looking forward to seeing the video.  Thanks for letting us know what great strides you are making on our behalf.

Jun 03, 2009 08:07 AM
Kym Hough
www.Staged-to-Sell - Danville, CA
Staged to Sell East Bay - Danville, CA

Hi Kelly - Yes, Divya went on maternity leave but she is BACK and moving quickly to get the program going. I just received the first round of the video today and they did a good job. I will post it when they give the thumbs up.

Hi Nancy - Yes they get it all right. They are a great group and the corporate headquarter people are such fun to work with. I look forward to working even more with them on some other ideas in the works!

Jun 04, 2009 06:03 PM