Admin

How to Use Facebook to Generate Leads - Round 2

By
Real Estate Agent with WEICHERT, REALTORS - Access Realty

(this is a repost due to popluar demand)

You're on Facebook, you have friends, you have some converstations going, but so far, you aren't connecting with any buyers or sellers.

In fact, facebook just seems like a bunch of "noise" with no real pattern. 

The question is, how do you organize it to make some sense?

The answer is:  Set up some Groups

And here is the important part - Name the Group as a benefit to a buyer or seller.

Like this:  Best Tips to Sell Your Home, or Save Money When Buying a Home in Nashville

With the benefit of joining the group already in the group title, you are much more likely to get potential buyers and sellers to join your group.  Also, the group could be indexed by Google and show in the Search Engines.

One of the HUGE benefits of Groups is that you can send a direct email to everyone who joins the group with the click of your mouse!  A very easy way to stay in touch and educate and motivate the people in your groups.

There's one thing you MUST do if you are going to do this and that is to make sure that what ever benefit is in your title can be found when people go to your group page.  So if your group is about how to save money when buying a house, you had better load up the discussion and the posts with ways to save money when buying a house.  That's the information that people looking for so you had better provide it.  if not they'll be gone.

Once you have the group set up and lots of tips and tricks already set up, start posting on OTHER GROUPS and let them know about YOUR group.  The people who are looking for what you are offering will come and join your group.

In fact, if you want more tips on using Social Media, join my facebook group - Real Estate Rocket Fuel - just do a search on facebook an you can find it.

This is just one of the step by step techniques you'll discover on the http://www.realestaterocketfuel.com/secrets website.

You'll also learn how to organize and automate Twitter, how to set up Blogs for FREE, and how to get all of your listings on the first page of Google.  There's a lot more and I'll post more here later.

There are also 14 other FREE tools you can use to market your self and your listings on the internet.  Hop on over to http://www.realestaterocketfuel.com/secrets

Comments(6)

Show All Comments Sort:
Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate

Mike, I hadn't thought of setting up a group in Facebook. I'm still learning AR and blogging. I'm going to follow your links when I get into the office and see what else I can learn. Have a great day.

Jun 03, 2009 10:52 PM
Norma J. Elkins
Elite Realty Group - Morristown, TN
Realtor - Elkins Home Selling Team

Thanks so much for sharing --- very good info --- I am just getting started on Facebook and know this will really help!  Have a great day!

Jun 03, 2009 11:13 PM
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Great idea...I am headed that direction after I finish my daily AR ritual...and now you have given me direction..thank you...blog on and have a prosperous day !

Jun 03, 2009 11:27 PM
Stanton Homes
Stanton Homes - New Home Builder - Raleigh, NC
Design/Build Custom Home Builder in North Carolina

Need to get more active on Facebook, thanks for the great tips.

Jun 04, 2009 12:10 AM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

Thanks for posting the information above this morning. I really enjoy reading your blogs over a great cup of coffee. Have an awesome day.

Jun 04, 2009 12:21 AM
Elizabeth Bolton
RE/MAX Destiny Real Estate Cambridge, MA - Cambridge, MA
Cambridge MA Realtor

Hi Mike ~ Someday I'm going to spend some time on facebook! I've bookmarked your post as a reference - this is super advice.

Liz

Jun 04, 2009 02:17 AM