YEO on Twittertalk Radio

Services for Real Estate Pros with RealSatisfied

I was honored to be interviewed by Angie Swartz on Twittertalk Radio a couple of weeks ago. 

Twitter Talk RadioAngie and I spent a good portion of the first segment talking about YEO and it's origins here on ActiveRain. Her take on the segment: "Jeff Turner coined one of his taglines by accident in a blogpost he wrote for Active Rain…SEO vs. YEO. Although Jeff admits that SEO (Search Engine Optimization) is important, he purports that YEO (You Engaging Others) is by far the most essential factor in developing good content and relationships. If you focus on interesting conversations with others, you’ll likely win in all directions."

I thought I'd share the archives of those conversations with you here. 

Segment 1: Jeff Turner Talks YEO vs. SEO

Segment 2: Gaming Twitter and Jeff Turner's Fake Bott #FollowFriday Friends

Segment 3: Jeff Turner Mentors Ines Hegedus-Garcia with Mojitos

Segment 4: Rocky Turner's Story: Twitter Helps Kenya by Launching Mothers Fighting For Others


Comments (20)

Kevin O'Shea
Coldwell Banker - White Plains, NY
White Plains, NY Real Estate

I think this is really smart.  As much as technology and being out there is important, Real Estate will always be a people business.  The people you engage and touch, will be the people you work with and if lucky become friends with.

All the best!

Jun 05, 2009 05:53 AM
Lee & Pamela St. Peter
Berkshire Hathaway HomeServices YSU Realty: (919) 645-2522 - Raleigh, NC
Making Connections to Success in Real Estate

Thanks Jeff for the links - looking forward to sitting down and listening to them...  good stuff as usual!

Jun 05, 2009 06:06 AM
Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376

jEFF..I listened to the first radio broadcast..You are truly amazing and inspiring ..I wish you had done a class  at REBar camp in PHILLy you would have set the place on fire with your  brilliance; but you already know that..I will listen to te rest of these.. have to Sell homes now..But it was a pleasure to have met are remarkable..hope to see you again...Thantweet thisk you

HelpfulHannah your friend in Philadelphia

Jun 05, 2009 07:38 AM
Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate

Jeff, I enjoyed listening to you at RETech South in Atlanta back in March about YEO. I'm going to listen to your archives there in my down time tomorrow. Have a great weekend.

Jun 05, 2009 09:29 AM
Margaret Goss
Baird & Warner Real Estate - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

YEO is incredibly valuable.  Striking up conversations with people, even total strangers, has resulted in real sales for myself and others that I have discussed this with. 

Jun 05, 2009 11:19 AM
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL


I am one of the people who gets to say "I knew you when" :)


Jun 05, 2009 11:22 AM
Eileen Hsu
Douglas Elliman Real Estate - Manhattan, NY

Amazing YEO, I am totally YEO-fied...! Thanks for sharing this post.

Jun 05, 2009 12:44 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Absolutely loved  your radio interview. You are a star but we all knew that. YEO...really like this term. You always engage others!

Jun 05, 2009 03:55 PM
William Johnson
Retired - La Jolla, CA
Retired Real Estate Professional

Hi Jeff, This is fascinating and begins to answer the more obvious question of how to use Social networks to better interact ,especially where it involves finding one or more social objects that can begin the important conversation exchange. Discovering the social object that helps us to be real, able to connect and become real to the Internet consumer. I will listen to these again and try to take custody of this material as I think it is most valuable to all of that need to learn to engage in the social network.

Jun 05, 2009 04:45 PM
Jeff Turner
RealSatisfied - Santa Clarita, CA

TLS [SVW]... you know me best. :)

Margaret, Margaret, Eileen, Connie, Hannah, Lee & Pamela and Kevin... thank you.

Jun 05, 2009 05:03 PM
Jeff Turner
RealSatisfied - Santa Clarita, CA

William... the concept of "the social object" is the reason why a site like Flickr can be so powerful. Photos are a natural social object. It's easy to have a conversation with the photo as the object of the conversation.

Jun 05, 2009 05:05 PM
Jay McGillicuddy
Berkshire Hathaway HomeServices Verani Realty - Exeter, NH
Real Estate Broker

Jeff, you are one great guy with so much to offer and so willing to share. Having known you since you first started here I am glad to say I can call you a close friend.

I have learned a lot from all of your posts and Monika and I have become better RE Agents and people because of it and I thank you for that.

Looking forward to seeing you again soon.

Jun 05, 2009 10:11 PM
Jeff Turner
RealSatisfied - Santa Clarita, CA

Jay... and I'm glad to call you a friend as well! What a great way to begin my Saturday!

Jun 06, 2009 01:08 AM
Jeremy Blanton
Myrtle Beach Homes Blog - Myrtle Beach, SC
Myrtle Beach REALTOR®-

Mr. Turner, I was wondering, could you tell me how to set up an Auto DM? :P

Jun 06, 2009 01:40 AM
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Jeff, Good to see you my friend. YEO is certainly the way to go. And I'm finding that it can be done over the Internet. Which is a good fit for my reclusive lifestyle. And what the heck ia a TLS?

Jun 06, 2009 02:18 PM
Israel Rothman - - Boerne, TX

Well I say that both are equally important, you need to have the right message, and people need to see, hear, feel, interact with it and you.  This stuff is very obvious, and people over analyze it to avoid the part they do not want to confront.  It is also important to delete alot: my group here ( has under 200 posts, and 699 participants.  Impartial quality is the key.  I routinely delet my own strings when they are unpopular and not commented on.

Israel Rothman,

Jun 07, 2009 01:51 PM
Jeff Turner
RealSatisfied - Santa Clarita, CA

Erica, as a rule I don't participate in link exchanges.

Jun 18, 2009 02:22 AM
Jeremy Blanton
Myrtle Beach Homes Blog - Myrtle Beach, SC
Myrtle Beach REALTOR®-

Erica is a spammer that is not allowed on the site, so she has been removed :)

Jun 18, 2009 03:49 AM
Jeff Turner
RealSatisfied - Santa Clarita, CA

But we were just beginning to get to know each other. :)

Jun 18, 2009 03:58 AM
Jeremy Blanton
Myrtle Beach Homes Blog - Myrtle Beach, SC
Myrtle Beach REALTOR®-

You got to know her as well as I do :)

Jun 18, 2009 04:15 AM

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