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Green homes prove to be a selling point for buyers

Real Estate Agent with Keller Williams Arizona Realty

For those of you still trying to sell a home, there may be an option you haven't considered: going green. Making your home green can make it more marketable, as well as environmentally-friendly. Green homes are in demand - according to Realty Times, the National Association of Home Builders (NAHBR) claims that as much as 90 percent of home buyers think that energy efficiency is a very important factor when shopping for a home. Realty Times goes on to say that NAHBR reports that 72 percent of consumers report energy-efficient features in a home would influence their purchase decision.

As a NATIONAL ASSOCIATION OF REALTORS® Green Designee, I can help you find the products and services that will help you "green" your home and make it more energy efficient. I can help you make decisions about green materials, energy efficient technology, green ratings, green design, green living and green incentives. As your Tempe REALTOR®, I can also help you obtain a LEED certification for your home. LEED is a third-party certification program that sets design, construction and operational standards for high-performance green buildings.

By making your home green, you can lower your utility bills, which can save you money and give real estate agents and those looking to buy a home concrete proof that living in your home will save them money, too. Here are a few changes you can make that will help lower your utility bills and serve as selling point for your home:

  • ENERGY STAR windows - annual savings: $300
  • Solar Attic Fan - annual savings: $200
  • Low-flow Faucets - annual savings: $100

If you are interested in "greening" your home, please contact me and I would be happy to connect you with local green vendors who can help you make that transition. If you do not live in Tempe, Scottsdale or the Phoenix area, I can contact a NATIONAL ASSOCIATION OF REALTORS® Green Designee on your behalf who can help you find the tools you need to create a more sustainable home.


Christine Rae
CSP International Business Training Academy - Saint Catharines, ON
Founder of CSP Intl Academy & StagingTraining.com

I agree there are absolutely marketing edges home sellers and agents can benefit greatly from having green features. Surveys show home buyers will pay up to $12,400(USGBC) more for a property with green features. Wile the focus is usually around LEED points consider looking at certification program www.greenbuildscience.net as its a an easy to digest but comprehensive learning opportunity which gies practical marketing help f your seller has $400 or up to $5000 to invest in securing the equity in the house. The program is open to all - sellers, homeonwers, agents, builders, stagers, designers, decorators and corporate emtities. Recently one of the instructors Joanne ODonnell had two execs from Kaiser - one particpant said it inspired him to retrofit his life and that of his family. Its an amazing life altering experience too good to miss AND it provids an amazing marketing edge

Jul 12, 2009 03:14 PM