It doesn't matter if business is good or bad...there's always room for improvement. One of the best ways improve your game is to find out who the top sales people are in your community. You may already know who leads the pack in sales every month.
The question you may wish to ask yourself is....What are they doing right....and what are you doing wrong??
This is a question to ask yourself even if you are successful.. As mentioned, there's always room for improvement.
Do a little Sherlock Holmes investigating. Find out how the top producers market themselves, how they advertise, subscribe to their newsletters, see where they go and with whom they meet. WHAT ARE THEY DOING TO MAKE THEMSELVES WHO THEY ARE?
After you've discovered all tricks of your successful competitor, STEAL THEM. Use them yourself and see if they work for you.
Ideas may be a dime a dozen....but good ideas are priceless.
It's important to remember that you're in real estate to WIN. If you're already winning, you're in real estate to win even bigger. Steal every good idea that isn't nailed down... Modify the idea to make it better and then put it into regular practice.
Take a tip from Japanese auto makers. They copied the very best of the world auto industry's ideas and improved on them. They analyzed the market and directed their focus to what their customers wanted, rather than their own private agenda. They studied and learned and when all around them were going broke.......the Japanese flourished. And they did it with largely stolen ideas.
If there's not a lesson to be learned from this you may have missed the entire point of my blog.
My message today is....keep that which works for you, but add to your knowledge every day by studying the success of others.
Here I go again with my buzz words. READ, LEARN, INNOVATE, CHANGE AND ADAPT....then put what you've learned into practice.
Good luck to you.
Thanks. Sincerely, David
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