I was at a meeting this week where one guy said he'd won a bet because he'd gotten his site to the top of goo gle in 24 hours. I listened to see if he was selling some "latest" tool or if he had some "black hat" type of seo spoof. In fact, he had found a niche that many of us are not exploiting.
It is zip codes. Many of us don't include the zipcode of the town we work in on our pages or in our seo coding. If you list property, list the zip codes you have listing in somewhere on your web site. I have reviewed literally thousands of web sites and it is always interesting to see what is left out. Sometimes it is intentional and many times it is just over looked.
So in your next seo modification, add some zip code info to your text and computer code.
And don't forget to get linked for free from www.REindex.com while you are getting your seo perfected.
Happy listing and selling real estate!