Positively Home Staging

Home Stager with Design By DesAnn

By DesAnn Collins~Design By DesAnn & ODDAA Master Professional


     There is definitely a connection to being "positive" and homes that sell quickly! Not only does your home need to evoke "positive" feelings but it really improves our "sale-ability" when the SELLER is positive too!

      It breaks my heart when the seller isn't committing to the hard work, YES hard work, that it takes to achieve our desired achievement of SELLING under 50 days! Sometimes homes sell in under ONE WEEK. These successful seller's made sacrifices and worked hard....and it paid off$$. Many of my clients feel that the Staging of their home BEFORE it was marketed to sell was one of the main reasons for their success.

You too can do it! THINK POSITIVE!

      First understand the magic of a "list". It can be overwhelming to try and remember all the "details" that need to be done. You will also experience the POSITIVE feeling that you will have as you valiantly cross-off your items. One at a time! How do you eat an Elephant? One bite at a time!

      Okay, let's start outside. Does it look warm and inviting? Tidy? Is it crisp & fresh? Make your detailed list of what should be done. NO cheating...DETAILED list.

      Is your main door inviting? Add a simple splash of color to your door to greet a perspective buyer from their car. 86% of buyers today go "Home" Shopping 1st. on the internet and 2nd. They will do a "drive-by".

      Homes that "show" well on the internet will attract the most perspective buyers for that location and price range.

      In the word's of Paula Henry of Simply Put Interiors..."Do you have them at HELLO?" Open up your front door and take a picture. Digital cameras are wonderful for this exercise. What do you see? Is it open and bright? Can you see any open space along your walls? If you can not see any open wall-space you need to remove items. Remember what you are selling........the actual physical building itself. Is your family room so full the fireplace gets lost? Not sure...take a picture and really LOOK at it....like a buyer would.

      Could a buyer who is not handy move right in? What if they like Traditional furnishings? Contemporary/Organic? Make it as simple to move in as possible. I often I hear "easy fix..let the buyer do it". What if it isn't "easy" for most of today's buyers?

      Go room by room and take pictures followed up with a DETAILED list for each room. Commit to at least 2 hours a day of packing and/or Staging.

YES start packing. If you have made your home, inviting, clean, bright, odor-free, spacious and it represents a POSITIVE lifestyle....you could be moving in 30 days! Please store off premises. Nothing screams "We have NO space here" quite like a storage container parked out front of a home on the market.

      There is definite power in "positive" thinking and discipline. I believe that a perspective buyer can "feel" the energy in a home. Could it be possible that for many of the homes that sit and languish on the market ,  are sending out the message of "Desperation" or "This home has problems"?

      BE POSITIVE! Staging WORKS!

      Call a professional certified Stager to help you. We really are quite reasonable folks and our past clients say it was the best investment they could have made in preparing their home for the market!



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Donna Schoby
Liberty Bank of Arkansas - Bentonville, AR

Great tips DesAnn, but it is hard for sellers to be objective with their own stuff. That's why is so important to call in the professional home stager. I worked on a home last week where the seller had "researched" home staging and went through her home decluttering. When I arrived she had went overboard and removed to much stuff. I had to send her back to her storage unit to bring back several things. There is a fine line and I often see sellers going one way or the other without professional help.

Jul 04, 2009 03:01 AM #1
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