After reading Lenn's featured post offering ideas on HOW TO GET A FEATURED POST....I would like to turn things upside down:
Ask not what the members can do to appeal to THOSE THAT SELECT FEATURES.
Ask those that select the features what they can do to PROMOTE more features among the members.
I am suggesting that we add 5 features to the dashboard for which the moderators select the topic... kind of like playing poker when the dealer names the game before the cards are dealt.
BEST 5 ARE FEATURED DAILY.
Example: What if you had to write a real estate related post but the headline had to be the title of a song?
What if you invited members to submit the best COMMENT they ever wrote on ActiveRain as a post?
What if the moderators said they wanted to feature interviews with CEO's of the top real estate companies regarding how they saw the rest of 2009 panning out?
What if they invited everyone who has been a member for 6 months or less to write about how ActiveRain has changed their marketing?
What if a headline were already written and members had to write the post? Example: "The single marketing idea that made my business explode." or "the WORST house that I ever listed" or "The day I almost quit the real estate business"
Our members could SUGGEST topics and headlines of interest.
These would not be contests, even though most of us FEEL like we have won the lotto when we are featured. LOL
I think all of us would agree that great CONTENT trumps just about everything else. And that writer's block keeps many newer members from posting.
I would also hope that those featured would be read by all those wanna-be feature writers (so they could know learn how to write a feature worthy post).
What say ye, RainGods and members?
Written by Janet Guilbault, Mortgage Banker/Broker Based Out of the San Francisco Bay Area

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