Social Networking at SABOR

Real Estate Agent with Kimberly Howell Properties (210) 646-HOME

SABOR invitation to a social networking class.I found this in my inbox today.

My local board, the San Antonio Board of Realtors® (SABOR), who I recently praised for making an honest attempt to bring our association into the world of social media, sent it out in our Monday update email.  I saw it and noticed it was touted as a "hands on" course about social networking (in the actual email).  You can imagine that I was thinking, "what a great idea!"  I was...for a moment.

What I quickly realized was something that I think will either a) keep people from getting involved or b) get agents to throw money at something looking for the next golden ticket.  I truly hope I'm wrong.

Myspace?  Seriously?

I know some agents have used Myspace and had some success with it, but isn't teaching Myspace to Realtors® like teaching modern man how to light a fire with a rock and some twigs?  Ok, so maybe I have a personal problem with Myspace and the waste of internet bandwidth that it has become, but wouldn't it be better to be talking about next generation tools and capabilities?

You want how much?

Granted this is supposed to be an eligible for 8 hours of MCE credit (although that is still pending according to the flyer), but $125 ($150 at the door) to learn what you can most likely learn on your own for FREE?  Just seems pretty steep to me.  I hope it's not another case of agents being fleeced for their cash in the name of "technology."


Google provides interesting results.

I actually know of Susan Price and Firecat Studio through Twitter and some locals who have mentioned the company before.  I don't know much about Greg Palomino though, so I thought I'd google him and see what I could learn.  Here is result #1 on Google for "greg palamino" (if you're easily offended skip past the graphic and onto the text):

Google result for "greg palamino".

I know nothing about this guy, so I don't want to say he's a "guru" or not (I still hate that word, just so you know), but when the first hit on Google references the male reproductive organ being "huge," I kind of have to wonder if this is what SABOR intended.  Don't get me wrong, I can laugh over just about anything and am not easily offended, but it just seems odd that someone who is teaching a class in "Facebooking Your Image" to real estate professionals might not want to have something like that associated with them and their (gag) Myspace page.

If anyone plans on attending this, please let me know how it goes.  I'll take my 8 credits on something else.  If it's the best thing ever, I'll admit I was wrong.  I wish they had hired @KGBTexas to do more.  Good luck to everyone and I hope I'm completely wrong.

flyer created by and sent by SABOR


This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Real Estate Sales and Marketing
Dedicated Bloggers
San Antonio Information
The Vent
social networking
local board
social media
san antonio board of realtors
next generation tools

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

I've spent almost no time on MySpace.  I think I set up a profile because my brother needed to send me something a couple of years ago.

Interesting Google result.

Jul 13, 2009 02:26 PM #11
Matt Stigliano
Kimberly Howell Properties (210) 646-HOME - San Antonio, TX

Christine - I only ever used one because of being in a band and I hated it.  It's a cesspool in my opinion - bad code combined with spam makes for an ugly world.

Jul 13, 2009 02:46 PM #12
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Matt, just about anyone can be a social media guru, and I agree that for Realtors in general MySpace is not the place to go for connections. Pretty pricey isn't it? Maybe you should do your own seminars, proclaim yourself a guru, and rake in some extra dough on the side.

Jul 13, 2009 03:22 PM #13
Matt Stigliano
Kimberly Howell Properties (210) 646-HOME - San Antonio, TX

Gary - You know what's sad about your idea? I know I could do exactly that. Of course, my programming doesn't allow for that kind of thing.  I refuse to proclaim myself of something that seems to evolve everytime I look.  I really hope it's worth the money, but I'm not going to test it to find out (and especially since the credit aproval is still pending).

Jul 13, 2009 03:26 PM #14
Monica Bourgeau
Portland, OR
Business Coaching

Wow, guess he must not Google his own name, yikes!

Jul 13, 2009 04:23 PM #15
Lane Bailey
Century 21 Results Realty - Suwanee, GA
Realtor & Car Guy

Why don't you just call them up and offer to teach the class?  You could do a better job... of course maybe Gregario has those other talents...

Jul 13, 2009 04:39 PM #16
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

The class will probably drop out of real estate !

Jul 14, 2009 12:19 AM #17
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

It pays to pay attention to your name on the search engines. I Google alert my name so I can see any postings that mention it, and I do maintain the top two spots and most of the rest. Thank God I am not Ron Jeremy, Realtor.

Jul 14, 2009 12:39 AM #18
Russell Benson
Old Republic Title - Norman, OK
We'd love to close your deal at Old Republic!

This is just the flavor of the month, pure & simple.  People looking to cash in on what's hot today.  Tomorrow there will be something else.  If history has taught us anything it's that a fool & his money are soon parted.

Take you money a buy some lottery tickets.  I think the odds are better for you there.

Jul 14, 2009 02:26 AM #19
Rene Fabre
First American Title - Seattle, WA
Marketing in the Digital Age

Matt: It never ceases to amaze... It's interesting how many 'boards' kind of get it, but not really. But they don't know what they don't know. We try to help, but there are no shortcuts. What I love about social media is the transparency of it all. It is baptism by fire in many cases. I'm thinking there are a few at SABOR eating a great big piece of humble pie today. Great post as usual...

Jul 14, 2009 04:11 AM #20
Susan Gonzalez Faux painting murals atlanta
Marietta Mural & Decorative Design - Atlanta, GA

My 14 year old doesn't use my space because she says there are only weirdos and little kids on it. (probably a bad combination)

The ventFeatured in The Vent

Jul 16, 2009 12:35 AM #21
Matt Stigliano
Kimberly Howell Properties (210) 646-HOME - San Antonio, TX

Kevin and Monica - The thing is I don't think he minds that portrayal of himself as he is some sort of dating expert.

Lane - I'm going to get my feet wet first, but I do have my eye on some teaching.

Michael - And that theory upsets me.  I often wonder if we're letting our own industry attrition rate rise because we're not giving everyone the tools they need.

Joe Pryor aka Ron Jeremy - That joke made me laugh.  What would you do if you had been born with that name?  Do you think you would change your name for the purpose of real estate?

Russell - And that's what scares me.  If they just throw some classes together and get their money and move on, have we really accomplished anything?  Nope.

René - I'm not sure if any of them have seen it.  If they have I'm sure they're cursing my refusal to not point out like things like this.

Susan - I had to maintain my band's Myspace page for awhile.  I hated it after spending years building our insanely huge site.  Suddenly I was back to the days of "flame wars" on BBS and early AOL.  I felt like I had stepped back in time.  Thanks for the feature.

Jul 16, 2009 03:36 PM #22
The Somers Team
The Somers Team at KW Philadelphia - Philadelphia, PA
Delivering Real Estate Happiness

Matt - LOL, not sure how I missed this post but it is great !  Things have been so crazy the past few weeks have not spent as much time in the Rain other than trying to get some blog content out there !  Is a shame that such an exciting opportunity for agents to learn more about technology may not be that exciting at all.  Not for nothing, it is not an easy class to teach per se.  Furthermore, there are so many "gurus" out there now as well.  At least there are the RE Bar Camps !  However, the one that came to Philadelphia, there were so many more people from outside of Philly versus agents in Philly that attending.  Was kind of weird.  Hope all is well with your transition so far to your new office !

Jul 26, 2009 03:26 AM #23
Matt Stigliano
Kimberly Howell Properties (210) 646-HOME - San Antonio, TX

Chris and Stephanie - Transition has been excellent.  I'm loving life in the new office.  It sounds like you've been busy and I know the feeling at the moment.  I keep having to squeeze in my blog posts and my commenting is way down.

I also wrote a bit of a followup to this post over at AgentGenius - "Educators: Stop Faking It."  It has the same premise - "expert" tells me how to Twitter and when I look him up, he has a total of 11 updates.  Ugh.

Glad to hear you're doing well over there.  Tell Philly I miss it (him?  her?).

Jul 27, 2009 07:41 AM #24
Sheila Moran
RE/MAX Access (Garden Ridge, San Antonio, New Braunfels) - New Braunfels, TX, RE/MAX Access, 210-32

Matt, from what I know it seems that the BOARD canceled this class....hmmm, curious.

Aug 19, 2009 09:45 AM #25
Robin Rogers
Robin Rogers, Silverbridge Realty, San Antonio, Texas - San Antonio, TX
CRS, TRC, MRP - Real Estate Investment Adviser

This just confirms my intention, made about 5 years ago, to never go to another course at SABOR. One I took was lame, and the other one was pretty useful (the handout was, anyway), but we sat in the classroom after the instructor finished for 45 minutes waiting until it was time to leave. I thought I was in detention or something.



Sep 14, 2009 07:29 AM #26
Matt Stigliano
Kimberly Howell Properties (210) 646-HOME - San Antonio, TX

Sheila - You had mentioned that.  Hmmmmmm.

Robin - You sat there "waiting?"  That's ridiculous!  If SABOR allows that, I have a serious problem with that.  Good thing I am trying to join some committees.

Sep 17, 2009 02:15 AM #27
South Austin Real Estate Blog
Sky Realty South Austin - Austin, TX

ARGH!! this is quickly becoming a pet peeve - Myspace - are they kidding? First of all you know when something isn't cool anymore - when you're parents start joining and thats where some social media is heading, when businesses bombard social media trying to sell them selves it turns people off - I hope these classes teach - be normal, be relevant be interesting - otherwise be gone.

Mar 23, 2010 12:21 PM #28
Dominick Dina, MA, REALTOR®
Christian Realty San Antonio - San Antonio, TX
GRI, e-PRO, TAHS, SFR, Notary Public

Even SABOR can make a mistake.

As for their classes, all have been very good, IMHO.

Room to improve in every organization...even SABOR. 

As disclosure, Matt and I are on the same committee at SABOR.


Aug 18, 2011 01:00 PM #29
Mike Dobbins
Realty ONE Group - Cave Creek, AZ
Scottsdale, Cave Creek, Carefree

OMG your board sounds like our board, behind the times

Dec 15, 2011 08:17 AM #30
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Matt Stigliano

Ask me a question
Spam prevention