Are you aware that there is one kind of marketing that outproduces every other kind, by far? And do you also realize that with today's technologies you can implement much larger camapaigns of this kind of marketing at much lower cost?
Relationship Marketing Works Best
Year after year the NAR does extensive surveys of actual home buyers and sellers. And year after year, the results are the same. When asked how people found their real estate agents they say overwhelmingly that they found them through relationships. The graphic below breaks out the detail.
Ironically, the most marketing money is always spent on media that produces the smallest results.
How Much More Could You Be Making Through Relationship Marketing?
To help you answer that question I've created a free, online calculator that will help you do the math. Go ahead and run your numbers. Then come back and share your comments here. I'll bet most of you are going to be very surprised.