BrokerIPTV: Today, we are talking with Leslie Rusher from Metro List and the topic today is Prime Access. Leslie, welcome to the show, appreciate you being here.
Leslie Rusher: Hi, thanks for having me.
Interviewer: So, there has been another release with Prime Access. We have been talking to people from Metro List for a while now and a new release comes out, we would like to find out what's going on, this time it's about public records, is that right?
Leslie Rusher: Of course, yes.
Interviewer: So, tell me how that works?
Leslie Rusher: Okay. Well, public records encompasses deed and tax information from 18 counties.
Interviewer: Okay.
Leslie Rusher: And we have simplified it a little bit from My MLS; with one single search engine, our customers are able to search and find whatever they need and as with all other Prime Access searches, there is only required field. So, our customers are able to find what they are looking for with maybe even limited information.
Interviewer: Because in the past, in My MLS, you would click PDC and it would take you to an entirely different screen and then you would have to try to get back to My MLS, is that right?
Leslie Rusher: Yes.
Interviewer: This does not happen now in Prime Access?
Leslie Rusher: Well, it's a separate tab, but it's all part of Prime Access, yes.
Interviewer: Okay. So, we just click the tab, put in the information, and it stays right there.
Leslie Rusher: Absolutely.
Interviewer: All right. Benefits?
Leslie Rusher: Benefits, well, you know it's one single source to come to instead of having to research multiple county or public websites. We take the time to format all the counties to look the same, so it's easier to find the information that you are looking for and you know easier to understand what you are looking at.
Interviewer: Right.
Leslie Rusher: And with the deed information, it's updated once a week. So, it really is the most current ownership information.
Interviewer: Yeah, well, you don't have to sell me because I am a big fan of Prime Access.
Leslie Rusher: Well, good.
Interviewer: I use it exclusively and that helps me out a lot because in the past I used to have to go back to My MLS and look up deed information and county information and I really don't like going through the county websites; I would just as soon have it all in one place.
Leslie Rusher: Absolutely.
Interviewer: Let's talk about some other advantages of Prime Access while we are here.
Leslie Rusher: Yes, definitely. Well, as with other Prime Access searches, you have PDF and HTML format reports that are really easy to print or e-mail right out of this system and you know you can run statistics on your results with... as with other Prime Access searches.
Interviewer: And I am a big fan of the mapping feature right now.
Leslie Rusher: Yes, yes, we have definitely incorporated our map and so you can define your geographic region on your map and go from there.
Interviewer: Well, here is what I like about the mapping feature is that before I used to have to know the subdivision name and now I don't have to. Now, I can just type in the address of the property and say show me everything within two miles of this.
Leslie Rusher: Absolutely, absolutely, that's one of the biggest benefits of our new map is that it's not relied on listing data.
Interviewer: Right.
Leslie Rusher: So, it doesn't matter what the subdivision is actually called or how the listing agent spelled it, is it one word, is it two.
Interviewer: Right, I can just say show me everything within half a mile, a mile, two miles, five miles, and so forth.
Leslie Rusher: Up to five miles.
Interviewer: Are there a lot of people who are using the mapping feature, they like it now?
Leslie Rusher: Yes, that's one of the... probably one of the biggest draws to Prime Access is their new map, people seem to love it.
Interviewer: All right. How about data? I mean how about what different types of data can we get in listing presentations and things of that nature?
Leslie Rusher: Well, you can definitely use our public records information to prepare yourself with property information for a listing presentation. That's one of the biggest reasons people use it and then once you get the listing agreement, then you have all the information already that you need to input it into the MLS because our listing input auto populates as you know off of the PIN number that you get from public records.
Interviewer: Like that.
Leslie Rusher: So, it makes data entry fast, easy, and way more accurate.
Interviewer: I like auto populate.
Leslie Rusher: Absolutely.
Leslie Rusher: Because if I don't have to retype it or look it up that's good for me.
Leslie Rusher: Absolutely.
Interviewer: All right. Well, I am excited about it. Thanks so much for being with us, I like the new changes.
Leslie Rusher: Well, excellent, thanks for having me.
Interviewer: Keep up the good work.
Leslie Rusher: We will.
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