Just fresh in my inbox and straight to Active Rain! I'm a big fan of O'Reilly Media, and while some of there webcasts and sessions can get super-techie, others are excellent at stretching the brain and thinking outside of just "real estate."
Here's an upcoming webcast that I just learned about that you might think about attending. While this is intended with organizations in mind, not individuals, I'm sure there will be some excellent takeaways for those running a team, brokerage, or just like to think of their business practice and themselves in different ways:
Creating Your Social Media Policy (click here to sign up)
Presented by Joshua-Michéle Ross of O'Reilly Radar
Social media such as blogs, microblogs (e.g. Twitter) and social networks blur the boundaries between company roles (who speaks for the company on a blog, Twitter or Facebook?) and the border between the company and the outside world.
The Social Web is about communities, collaboration, peer production and user-generated content. It is a place where business reputations are defined by customer opinions and ratings, where press is delivered by independent bloggers, and product development and insight is driven by customers. As digital natives—those who have grown up with the Internet—flood the workplace, your employees will expect to be part of the Social Web and they'll have a lot to contribute.
Big corporations are scratching their heads trying to figure out how to harness the benefits of increased employee participation and customer engagement while mitigating the risks.
This webcast will review guidelines for corporations considering how to responsibly integrate social media in the workplace. After delivering the framework, Joshua will open the webcast to a Q&A discussion.
Who should attend: Any professional or executive thinking of using social media in the workplace.
If you have any specific questions you would like answered during the webcast—please send email to webcast@oreilly.com.
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