Power of Blogs in Search Engine Optimization (SEO)

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I saw a great post on BusinessBlogWire.com about the power of blogging in getting ranked high on search engines. 

The biggest take-away from the article is this:

SEO = search engine optimization.
Search engines love blogs.
Blogs = great SEO.



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Shannon Moore
Green Lion Realty - North Port, FL
Realtor, Sarasota & Charlotte

Great article, love your blogs they are very informative!

Jul 18, 2006 12:31 AM #1
Auburn Football
Whipped the Gators...Again - Alachua, FL
Yes, your postings are great!  Please keep it up!
Jul 18, 2006 02:03 AM #2
Kristal Kraft
Novella Real Estate - Denver, CO
Selling Metro Denver Real Estate - 303-589-2022
I love the short take away description, meaningful quick reading. I got it!
Jul 18, 2006 12:05 PM #3
Teri Isner
Keller Williams Realty at the Lakes - Orlando, FL
HOpe this is true as we are devoting a bit more time to it all.
Jul 20, 2006 07:05 AM #4
Thomas Bailey
SitesBuildings.com - Frankfort, KY

Yes, I think we should get Matt to set up a survey on Active Rain to see just how many of the members are working on blogs.

Some possible survey questions:

1.  Do you have a blog about your real estate business (exclude personal blogs)
2.  Is the blog a directory or sub-domain of your main web site?
3.  If not, what free hosting service do you use (blogger, wordpress.com, etc.).
4.  If yes, what blogging tool do you use (MoveableType, WordPress, etc).
5.  Do you pay for someone to blog content for you?
6.  How many posts do you do weekly, daily, monthly?
7.  What has been the ROI -- e.g. leads or sales directly related to your blog relative what you spent for it (in money and TIME)
8.  If you do not have a blog, do you plan to create one in the next 3 months? If so, why?

That's just a few off the top of my head.

Jul 20, 2006 07:24 AM #5
Konnie Mac McCarthy
MacNificent Properties, LLC - Cobb Island, MD
Broker/Owner - VA & MD "Time To Get A Move On!"
oh...I thought...blogging thinking out loud....on the computer...hmmm
Oct 26, 2007 02:32 PM #6
Denise Shockey
RE/MAX Aerospace Realty - Cocoa Beach, FL
Cocoa Beach, Brevard County Florida Real Estate
Thank you for the awesome information and for sharing what you have learned and found.
Dec 14, 2007 01:54 PM #7
Robert Krames
Smart Media Creative Solutions - Gainesville, FL

To relate blogs better to SEO.

Search Engines like updated content, keywords, and natural inbound links. Blogs are usually keyword rich if you stay on topic about your industry. People are always linking to blog posts (especially good ones) and commenting about them, which is exactly what this post is doing, so blogs encourage inbound links. A good blogger will post multiple times a week, which shows the search engines that it is regularly updated. But if you don't practice all of these thkings, a blog may not help your ranking much.

Dec 28, 2007 12:16 AM #8
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