Mobile—it’s kind of a big deal:
- 270 million cell phone users in the U.S.
- 100,000 apps expected by the end of ‘09.
- “Mobile will be a larger business than the PC-Web.” – Google CEO Eric Schmidt.
As a former Broker Associate, I know how frustrating it is to have your sales efforts trumped when your client calls or texts a number on a sign when they’re out in a neighborhood.
So when I started working for Smarter Agent, we wanted our mobile real estate search application to not only simplify the search process for home buyers but maintain an agent’s or broker’s brand and guarantee their clients call them!
Here’s what we came up with: Smarter Agent’s real estate app lets your clients view all publicly viewable MLS listings. Now you’re thinking, “If they’re viewing all listings, how am I getting all the calls?” Well, Smarter Agent is the only developer that brands its application to you. Your name, logo and colors are displayed on the mobile application and you can distribute the app to an unlimited number of clients.
Now for the secret weapon—the “Call to See” button within the application directs all calls back to you, regardless of who listed the property. It’s like having your phone number on every sign rider in your area!

My husband and I are in the process of closing on our next home, and we found it using Smarter Agent. I can truly stand behind Smarter Agent’s innovation. The application’s GPS Quick Search helped us discover great neighborhoods we never even knew existed when we were out driving around. You can also search by address, community name, city or zip code if you want to search somewhere you’re not.
On your cell phone you can see pictures and information including price, square footage, estimated mortgage, taxes, features, interactive map, beds/baths and more. I have a BlackBerry and my husband has a RAZR, but it doesn’t matter what type of phone you have because Smarter Agent works on 95% of cell phones.
The app was branded to our agent, so if we had questions or wanted a tour, we selected “Call to See” and always heard our agent’s familiar voice on the other end of the line.
The real estate industry is getting behind Smarter Agent to win mobile. Already, Smarter Agent has 500,000 agents under its affinity agreements with Prudential, Keller Williams, CENTURY 21, Coldwell Banker, ERA, Better Homes & Gardens Real Estate, Realty Executives and EXIT Realty. Several MLS’s also are beginning to partner with Smarter Agent in order to extend their reach into mobile.
Smarter Agent is live in more than 300 markets nationwide. We work as a vendor between you and your MLS to take all listings mobile.
So, what are you waiting for? Start getting leads on every listing today.
Text SA to 87778 to download the application to your phone and see a sample of the data. Remember, in YOUR application, ALL the MLS listings will be included, and the applicaiton will have YOUR name at the top.
To learn more, click here, or call 888-486-7319. Use promo code RAIN to get your special pricing.
See what others in the real estate industry are saying:
"Homes for Sale is a tremendous tool that puts the power of on-demand home information in the hands of home buyers. I have wanted this technology for my clients for years!" Top producing agent with DFW Fine Properties in Southlake, TX.
“The really cool part is that, if you dare, you can click on Call to See, and you will magically be connected to my chipper little voice, allowing me to warm up the car and open the door for you. It's clean, it's easy and it is oh-so-cool if you want MLS data at your disposal on the fly. Try it, and happy hunting!" Designated Broker/Co-Owner of San Diego Castles Realty
Awards: Winner CTIA Emerging Technology Awards for best GPS application; 2 Time Winner: Best Commerce/Advertising/Buying GPS Application, NAVTEQ Global LBS Challenge both in North America and Europe; Inman Innovator Finalist; Featured Company at Dow Jones Wireless Innovations; DEMO; and as TeleAtlas Innovator.
Patents: Smarter Agent has been granted 4 patents related to its innovation in mobile search using location, such as GPS: U.S. patent numbers: 6,385,541; 6,496,776; 7,072,665 and 7,457,628.

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