Dont Forget the good old basics

Real Estate Broker/Owner with Russell Realty Group

A great listing presentation is not important if you don't have a seller to speak too, we don't need an outstanding buyer presentation if we don't have buyers to talk too. 

So before we spend hours on new presentation material, organizing our files, and other tasks that don't lead directly to business, we should stop and think....I need to focus on capturing my leads and finding someone to in fact present too, in any sales organization we must never forget the basics or good old fashion lead generation.

- Evan Russell 

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Evan is a career sales manager, personal coach and trainer who holds Real Estate broker licenses in Massachusetts, New Hampshire, New Jersey and Maine. He has made his mark by leveraging and teaching technology to his agents. Evan is dedicated to sharing his lead management techniques with agents throughout New England. The Boston MLS - Join The Russell Team

If we don’t constantly outperform other Agents in today’s marketplace, and use our knowledge and follow up techniques to entice and educate our buyers and Sellers, they will buy or Sell from someone who does.  The Russell Realty Group constantly outperform others and go above and beyond for our clients. By leveraging technology, we bring our buyers the best possible value during their purchase and obtain the highest value for our sellers.



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Diane Daley
Caron's Gateway Real Estate - Northumberland, NH

Very good post.  Far to often agents tend to focus on their presentation when indeed they should be focusing on the wants and needs of their potential client.  LISTEN with both ears wide open!

Jul 28, 2009 06:38 AM #1
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