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Tell Us How You Really Feel

By
Real Estate Broker/Owner with Broadpoint Properties Cal BRE #01324959

Some really great dialogues happen on Active Rain. And, there is an interesting one going on right now between Michael Clarkson and Jon Zolsky.

Clarkson's blog post, entitled Realtors®/Brokers - NEWS FLASH !!!! YOU ARE NOT ATTORNEYS!!!!! has prompted a good number of Active Rain members to get a little bit testy. And, to add fuel to the fire, Jon Zolsky's featured post I Refuse To Shut Up. I Refuse To Be A Robot sends many members (who had not yet read the original piece) to join the dialogue.

First off, I want to say Kudos to Mr. Clarkson for taking the time to write an extremely detailed comment on his own blog to point out his specific concerns and perhaps provide many of us with some free legal advice. Basically, I believe that his message is a caveat: Be careful what you write. Be careful what you do. If you are an agent who is not an attorney, you do not want to cross any line that could get you or your clients into trouble.

Kudos also to Jon Zolsky for allowing that dialogue to be opened here on Active Rain.  It has been an extremely strong dialogue that has prompted me to think about how we use and set tone in our blog posts. We all have different goals when we blog. Some individuals blog to get business; others blog to share thoughts and opinions and information. On Active Rain, some foks just blog about nothing just because they want points.

Prior to my stint in real estate, I did a number of years in educational publishing. While it may sound a little mind-numbing, it actually was a very interesting experience. In my job, I was personally charged many times with checking to make sure that certain activities and photographs would not be offensive to the general public. Obviously the goal there was to assure that no future purchasers would be offended by what they saw inside the textbook (i.e., no teens in bathing suits or with unusual piercings). But, I have been able to bring a lot of that experience to blogging. In my personal posts, I am careful in my blog posts not to offend. Sometimes I am so cautious that I read and reread a comment or a post before pressing submit.

In the United States, freedom of speech is protected by the First Amendment of the Constitution. Bloggers are given that freedom of speech, I suppose, as long as their comments do not violate the blog site's terms and conditions. And, that's the beauty of the Internet. It gives us the freedom to express our opinions to many, many folks who would not otherwise have heard them.

Do you believe AR bloggers should be cautious, calculated, and careful in their posts? Or should they let it all hang out? It's a personal decision, but an important one-as it may set the tone for your future business relationships.

Melissa R Zavala
Broker, Realtor®
DRE #01324959
Broadpoint Properties, Inc
Short Sale Expeditor®

Comments(4)

Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Hi Melissa. I don't think that we should let it all hang out where it sticks forever. Things that are recorded can get you in much more trouble than casual speak at a bar. We are what we say and write, like it or not. I don't think it infringes on freedom of speech, it just has to do with not be slanderous or libel or losing our good reputation. Or in the case of financial or legal, not practicing in our area of expertise.

Aug 07, 2009 10:03 AM
Nevin Williams
Fairway Independent Mortgage Corporation - Cary, NC
Senior Mortgage Advisor

Hi Melissa - I appreciate your post.  Since AR is a blog designed for a professional environment I think the behavior should mimic that of behavior in any professional setting.  Moreso since it is world wide.  There are many other blogs allowing freedom of speech outside of a professional environment.  I am all for free speech, however, foul, crude and offensive comments can hurt the AR community as a whole and our image which in turn can hurt the reputation of this marketing tool.  Active Rain,  IMO is meant to project a highly ethical image.  If you want to let it rip and words fly then do it on thoughts.com, my space, blogspot or Twitter.  Those social sites can be used however you like and by anybody.  AR is geared and limited to professionals not necessarily the general public.  I suppose anyone can do anything they like but is it a question of whether it is appropriate.

Aug 07, 2009 10:06 AM
Shoshana Shay
St. Pete Realty - Treasure Island, FL

Melisssa, I agree with Nevin and Gary above. If we are presenting ourselves as professionals on AR, then we need to be careful about what we put out there. Even though it is social, there are some things that are personal and private, different from those things which are personal preferences. When we meet new people, they make judgements based on what we are wearing, how we carry ourselves, the choice of hairstyle, and so on. There are lots of opinions and some pretty good data on what is in the appropriate range for professionals in face-to-face interaction. How is what we say online different? Thanks for posting... I may end up writing a post on this, too!

Aug 07, 2009 10:11 AM
Mary Douglas
United Country Ponderosa Realty, Red Feather Lakes, Colorado - Red Feather Lakes, CO
REALTOR, Red Feather Lakes, Colorado

Hi Melissa, I read both posts, and most of the comments.  I thought both were very thought provoking. I'm fairly certain I do not give out legal advise in my post, or ever - this is a holdover from my many years in the title insurance business. 

In blogging, people only know us by what we write, if we are blogging for business, it's important to present a professional attitude in that regard. If we are blogging for transparency - then letting it all hang out- is at your own risk. I agree with you, it may influence future business and business relationships.  Our personal blogs, take on their own life - and they are forever.

Good post Melissa, thanks for bringing this to light.

Aug 07, 2009 05:03 PM