Dear Real Estate Agent –
I’ve enjoyed getting acquainted with you and think you have a great many admirable qualities that home sellers will find important. Perhaps your attention to detail, negotiation skills and networking abilities set you apart from other agents, and I should start referring clients to you. I know you have lots of experience and vast areas of expertise. Yes, your personality is fun, witty and entertaining, but your real estate photos online are killer.
Killer in a bad way. They kill any thought of me referring business to you and are an example of what I tell my clients to look for when choosing an agent. With over 85% of home buyers looking online for a home they can’t afford to go onto the MLS or real estate listing site with too few or poor photos.
Now I know you have probably received training on taking great photos and marketing -- then WHY am I continuing to see . . .
Cars - in the driveways drawing attention from the house and blocking the view or parked in front on the house.
The house is for sale - not the cars - right?
Tilting Photos -- I'm sure the house doesn't have a structural problem, but when your photos lean to the right or left I'm feeling like I'm going to slide out of the room. Any simple photo editing software can help remedy this problem -- Let's all straighten up please!
The mysterious photos of . . . who knows what. Photos that don't feature the focal points, room sizes or architecture shouldn't be posted. Sometimes less is more - seriously!
I'm sure this home has other features to highlight than this!
Please don't keep me in the dark! I've looked at your listing photos and they are all so dark, that I still don't have a clue on what your listing looks like. Additionally, when I look at this photo I have no concept of this room's size or flow.
Clutter . . . I am overwhelmed by the stuff in the photo that I can't see the room. When it's wall to wall furniture or counters full of stuff the photos buyers are going to click on by. At minimum - have the seller move some items out of the area to get a better photo. Better - refuse to take photos and list until the house is properly prepared for sale!
Yes, I think you may be a great real estate agent, but in this market, you can't afford to appeal to each and every home buyer that checks out your listing! Top agents must have top quality online photos in order to market effectively. When we get asked for a recommendation on a real estate agent in our area, we always advise clients to view agents listings online first. What do your photos say about you?
Personally we use picnik to edit our photos and find it quick and easy to use - turning mediocre photos into ones that are memorable and create great first impressions! Creative Concepts and Contracting is a professional home staging company in Salem Oregon. Moving or Improving? We love to help!