In an effort to connect with the community of Santa Clarita, the Whole Foods market distanced itself even further. I'm a regular shopper at this store, and was excited to receive a flyer on Thursday announcing their big event this weekend. There were great offers at discounted prices, and the time to show up was between 12 and 3 on Sunday, even though the sale would be going on all weekend.
I showed up a little after noon on Sunday, only to find an angry crowd in the parking lot. It turned out they had run out of most of the sale items on Saturday or first thing Sunday morning. The 'Team Leader' told me they didn't know so many people would show up, and that they would do it again within a month. When asked about rain checks for the sold out items, he said 'We don't do that.' This means that 'they' give rain checks, but Whole Foods does not.
Overheard by one man on my way to my car - "We knew this was a snobby store, now we've seen it for ourselves. I won't be back."
A five dollar coupon good for the next visit would have been a measure of good will that could have brought people back. Shame on you, Whole Foods, for not anticipating the outcome of your advertising and making sure some items were held back for the 12 to 3 special event.
That's all for now; I'm heading to Gelson's in Chatsworth where they seem to have a better handle on things.