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ARE YOU RUNNING YOUR BUSINESS LIKE A BUSINESS?

By
Services for Real Estate Pros with tcDocs

assistantAre you running your business like a business?  If you were once in corporate America then you probably worked in a team environment.  You had administrative support and a marketing department which allowed you to go out and meet clients to promote the companies services and products.  This made you and the company successful as year on year the company grew and your sales target was met or surpassed.  It was maybe one of the reasons you decided to go into real estate because you were a great salesperson and wanted to help people buy and sale real estate.

So why I ask do
a large number of real estate professionals decide to be their own Real Estate Assistant?  Is it because:

A.  You like to be in control

B.  Finances

C.  You love to do the paperwork

Control: 
You are still in control. It is not cost effective for you to sit in the office and enter names in a database, add a listing to the MLS, design a flyer or chase documentation for closing. You should be overseeing the work, not actually doing it!

Finances:
How are you going to grow your business if you are sat in the office.  You need to be talking with past, current and future clients.  The more people you are in touch with the closer you get to meeting your financial goals.

Paperwork:
I have yet to meet a salesperson who loves to do the paperwork.  They would rather be out meeting people and doing what they love to do which is sell. 

If you are going to continue to grow your real estate business then you need a good support team.  So sit down and look at your business and decide what you can pass over to a real estate Assistant.  This can mean either hiring a real estate Assistant or using an online real estate Assistant to allow you to get out of the office and be the Rainmaker
.

Comments(19)

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Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Sharon,

This is one area that I struggle with. I know I need an assistant yet I still try to do it myself. It definately a control issue. One of my goals this year is to get over it!!!

 

Aug 24, 2009 10:17 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Hi Bryant,

What could you do with say 2 hours extra a day?  How much time do you spend on the phone chasing Lenders or faxing over short sale packages.  It may be you start with the easy things and build from there.

Sharon

Aug 24, 2009 11:17 AM
Judy Schneider
eXp Realty - Bellingham, WA

Hi Sharon,

I agree, at some point this may become important to my business! It can be overwhelming sometimes! I will keep it in mind! Thank You for the information!

Jduy

Aug 25, 2009 01:55 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Hi Judy,

It may be that you just start out with some of the tasks that you do not like to do or that take up a lot of your time.  This will allow you to concentrate on the things that you enjoy.

Thanks for the comment.

Sharon

Aug 25, 2009 02:55 AM
Renée Donohue~Home Photography
Savvy Home Pix - Allegan, MI
Western Michigan Real Estate Photographer

LOL @ meeting a salesperson who doesn't like to do paperwork.  You have caught my eye in a big way here!

Aug 26, 2009 07:52 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Hi Renee,

Sorry that was rather a tongue in cheek comment :) but so glad it got your attention LOL

Sharon

Aug 26, 2009 10:27 AM
Jen Bowman
Keller Williams on the Water - Holmes Beach, FL
Realtor - Anna Maria Island & Bradenton FL

Sharon, I have considered getting an assistant. I guess I wonder if it would take longer to explain what I would need done than to just do it myself. Like Bryant, I struggle with this too. I think I just need to learn more about how a Virtual Assistant works. You know I'll be watching your blog posts... :)

Aug 26, 2009 11:16 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Jen,

Thank you for reading and taking the time to comment on my post.  It is important that you find someone that you can trust and build rapport with.  You need to interview the VA and as with any interview you will get a feel for that person and their capabilities.  You also need to find someone who you can trust and feel confident that the work will be completed to your expectations.  Yes there may be training involved but in the end when they know how you work it will allow you the freedom to focus on building your business.

 

Aug 26, 2009 12:15 PM
Sheila Moran
RE/MAX Access (Garden Ridge, San Antonio, New Braunfels) - New Braunfels, TX
SanAntonioSheila.com, RE/MAX Access, 210-32

Sharon,

This is so true.

For all of type A personalitites letting go is an um, "issue".

It has taken me years to actually realize that someone CAN do it better than me!

Aug 28, 2009 03:12 PM
Al & Peggy Cunningham, Brokers
RE/MAX West Realty Inc., Brokerage - Brampton, ON
Our Family Wants To Help Your Family!

Hi Sharon, meet two more real estate agents that hate paperwork!  Don't think it is a control issue as much as it is worry that it is being done right or done at all.  Sometimes it is more time consuming to check the file and explain it than it is to do it yourself.  BUT, that being said, maybe time spent on training is time well spent in the long run.

Aug 28, 2009 04:06 PM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Sheila - thank you for leaving your comment and so glad you found someone to help you.

Peggy & Al - It can be frustrating to have to explain how you work and everyone has their own system.  But once that person knows how you work you will be amazed at how much more you will be able to accomplish without being tied to a desk.

Thanks everyone and hope you are having a wonderful weekend.

Sharon

Aug 29, 2009 03:48 AM
Kimberly Uksik
Independent - Pickering, ON
Home Stager - Durham, Toronto, On.

Sharon,

thanks for posting this - it is so true though.  We all get wrapped up in "running" our businesses are we really able to keep up with all of the day to day?

Sep 02, 2009 12:34 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Kimberly,

Sometimes it is not until we are over whelmed that we look for help.  Planning for your growth should include hiring an assistant so that they grow with your business and are an integral part of your team.

Thank you so much for stopping by :)

Sep 02, 2009 03:21 AM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

I can relate to the statement about paperwork.  When I first became a Realtor almost 28 years ago, we had a one page contract and no disclosures.  Of course this has exploded into dozens and dozens of pages including a now multiple paged contract, goo-coos of disclosures, and other documents.  The upside is that much of our paperwork is computerized, and so there has been trade-offs.  It's all a process!

Sep 03, 2009 02:02 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Myrl,

There is definitely more paperwork and sometimes an agent can get so caught up with the paperwork that they leave no time for client follow up and prospecting.  Also, there are so many skills that are required when running a business that in today's real estate world they have to be a marketer, web designer, copy writer etc.  instead of investing in their business and hiring the expertise they try to do it all themselves.  If it is down to finances then they should consider an Assistant as an investment in their business as the benefits far out weigh the cost.

Thank you so much for stopping by and appreciate you commenting.

 

Sep 03, 2009 03:09 AM
Brian Brumpton
Keller Williams Boise - Boise, ID
Boise Idaho Real Estate

Sharon,

We have a team assistant and she is awesome, it does really allow you to be more productive.  Letting go is the hardest part.

Oct 09, 2009 03:48 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Brian,

Letting go for some is the hardest part to do.  But sometimes you need to let go to move forward.  I am so glad to hear that you have help and that you are experiencing the benefits.

Thank you for stopping by and commenting.

Best wishes

Sharon

Oct 09, 2009 04:28 AM
Coni Otto
Long & Foster Real Estate, Inc. - Burtonsville, MD
CRS Selling in DC/MD

ok sharon, I'm in... How much? Email me at Coni@ConiOtto.com  

Nov 02, 2009 09:20 AM
Sharon Senger
tcDocs - Seattle, WA
Licensed Transaction Coordinator

Hi Coni,

Great!  I will send you an email as requested.

Sharon

Nov 02, 2009 12:23 PM