Advertising a Staged Home

Home Stager with Bliss redesigns

This blog is in response to a Stager who feels there should be signage on the front lawn to advertise their work done in the home.

As a Staging Specialist I do not leave any cards, brochures or handouts in the homes that I have Staged.  Therefore, I would not think to leave a sign in the front yard.

From my perspective I believe that Staging; if done effectively, will enhance the home and touch on the emotional triggers of the perspective buyers.  We are there to help get the property sold fast and for its top dollar.

From my point of view, I think that advertising that the home has been Staged can also suggest that the potential buyer has room to negotiate the list price.  Some people, not all have this idea that bringing in a Stager helps raise the homes value on the market just because we added furniture and accessories. If we understand the theory of Staging, we are needed to help prepare that property for sale to get what it deserves in the first place.  We help take the neglect out of the home and make it shine.

So my feelings when it comes to letting yourself be known as a Stager....the best referral is from the Real Estate Agent not the client.  The Agent knows that you have done a great job, thats what matters

Comments (1)

Team Honeycutt
Allen Tate - Concord, NC

You have a great point .  I do love to show staged homes.  It brings out the best and makes it so much easier to sell.

Aug 25, 2009 06:39 AM