Many people are going through the frustration of listing their house for sale just to see the weeks and months go by without any offers, and of course, without any sale. This blog posts describes the 4 possible reasons why a house doesn't sell, and what to do about it.
The first possible reason is bad condition. Does your house stand out from the immense competition that there is out there? We recommend that you do everything within your budget and within reason to make your home very appealing to a broad range of buyers. Make sure the curb appeal draws people in, and once they are in, they stay. Your home should be clean and uncluttered, with all the minor and major repairs taken care of. Repairs that only will cost you a few hundred dollars will certainly cost thousands of dollars in the mind of your buyer.
Then, there is bad communication with your agent. Hire an agent that will tell it like it is. Respectfully, of course, but he or she must give you their sincere opinion. Your agent must sometimes tell you what you don't want to hear. A good agent will keep you informed of market changes and give you feedback on your home; this is important information that will help you make the decisions that you need to make.
The third possible reason is bad marketing practices. The role of a good agent is very different today than it was 20 years ago; it has changed from salesperson to marketing and technology expert. Your agent must expose your property to as many people as possible with a heavy emphasis on Internet and network marketing.
The final possible reason for an expired listing is a high price. The correct selling price is the highest price the market will bear, not how much the seller needs or what the relatives and neighbors have told him. A good agent will help you set the price at the highest possible level, based on a comprehensive Comparative Market Analysis that will include the sale price of what similar homes have sold for in the last months.
If your house has expired in this market and you are serious about selling it, send an e-mail to TereCardenas@yahoo.com and we will contact you as soon as possible.
Thanks for reading.
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