Here's Four Essential Elements for a Real Estate Sale:
1. Location - Everyone says real estate is about Location, Location, Location - and guess what? They are right to a certain extent. 
You can't change your property's location but there are things you can do to highlight the positives of your location. Are you close to schools, attractions, or a large employer? A professional real estate marketer will help put your home's location in a positive light.
2. Price - Pricing your property correctly determines how many potential buyers will even see the listing. If your home is overpriced by even 5%, you will miss 70% of prospective buyers which drastically decreases the odds of selling your home. Accurate pricing is critical to a successful sale. An experienced real estate professional can help you pinpoint where your home should be priced and will help you make adjustments as market conditions change.
3. Condition - Having your home in the best condition possible will increase your odds of a sale. Experienced real estate professionals will tell you that "the good homes sell in any market." Buyers will generally look at eight to ten homes or more in their price range and can easily determine the best value for their money. A home's condition is a major factor in their decision making.
4. Exposure - Getting the maximum exposure for your home's listing is also a critical part of a sale. If buyer's don't know about your home, they can't buy it. Exposure is a primary factor that many people choose to use a professional Realtor(R). Having your home on the Multiple Listing Service as part of a Comprehenisve Marketing Plan will help ensure that potential buyers can find your home.
For exposure to be effective, you also need the right price. If a grocery store was selling a gallon of milk for $10.00, it wouldn't matter how many commercials, newspaper, or internet ads they ran, buyers would still go to the store where they could get it for $5.00 a gallon. The same holds true in real estate. Price your property for a sale, not to just be a "listing".
Have you addressed these essential elements if you're trying to sell your home or property?
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