If you have kids, you probably know what a crazy time of year Back to School can be. I don’t, but have enough friends and clients with kids to see it! It seems like every school starts on a different day, at a different time. I can’t imagine juggling trying to get kids of different ages where they need to be on time, after they’ve had an entire summer off.
This can be a great time to get back in touch with clients with a small gift that can help them juggle it all. Whether it’s a small gas card so they can fill up for all their running around without having to run into the gas station, or a package of specialty coffee to help them wake up in the morning, little things that save your clients time or help get them moving will be much appreciated!
If you have clients with children that are new to the area, you could also send them a simple photocopy of an area map with the local schools marked on it. Something as simple as this could make their “Back to School” season easier by letting them find the fastest route there.
Remember, client gifts don’t always need to be fancy or expensive – just something to show your past, current and future clients that you’re thinking about them and that you care. It’s a great way to generate consistent clients all year round!