On today's Social Media Edge radio show, Ken Cook and I had a chance to speak with Paul Chaney, author of the brand-new book "The Digital Handshake : Seven Proven Strategies to Grow Your Business Using Social Media". We were privileged to have some time with Paul on the day of his book's official launch. Paul a veteran Internet marketer, business blogger, popular speaker, social media consultant and coach.
Since I had a chance to meet and speak with Paul last October when he was the keynote speaker at the Houston RE Barcamp, I already knew that he would be a great guest, and I was happy to have a chance to interview him today. As with several of our recent episodes (Shel Israel, Tara Hunt, TwitterQueens), it was a lot of fun!
Paul is also the co-author of "Realty Blogging", which was the very first book on social media that I ever purchased, back in 2007. For those of you who know how much I love to read, you will understand what a compliment this is for the author.
If you have some time, I would definitely recommend listening to today's show, since there was some really valuable information shared there. We also had a lively conversation with Mike Mueller and TS Elliott that was instructive for all of us. :)
Here's a direct link for the show:
Paul discussed having the right mindset for social media, rather than focusing solely on the toolset. He also mentioned how important it is to take time to build relationships rather than trying to rush things (think of the tortoise vs. the hare).
I am getting my own copy of the book, and based on his first one, I would definitely suggest ordering a copy of this one as well. Paul is one of the good guys, and his thoughts on blogging and other social media tools (Twitter, YouTube, etc.) align with my own. I am hoping to write a review of the new book once I have had a chance to finish it.
I found the Amazon link if you're interested in getting it ''fresh out of the oven". :)