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Capturing The Decision Maker’s Attention By Using Strong Value Propositions (4) Houston Texas Real Estate Tips!

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Title Insurance with Heinrich Group
Capturing The Decision Maker’s Attention By Using Strong Value Propositions (4) Houston Texas Real Estate Tips!

Test your message.

After you've planned what to say, ask, "If I were the decision maker, would this message entice me? Would it make me want to spend an hour of my valuable time with this person?"

If your answer isn't a resounding yes, rework and revise your message till it is enticing. Don't leave it to chance. Don't hope that it will work. Your job is to make it so compelling that your decision makers "get it at hello."

kheinrich@firstam.com www.fatcohouston.com

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Comments (1)

Jeremy Williams
Red Hawk Coaching - Kingwood, TX
Business Coach, Husband, Father, and Dog Wrangler

Kevin,

Great post.  If you don't have value propositions, it is difficult for clients to understand the value of working with you.  Have a great week and go sell your title services.

Jeremy Williams
Keller Williams Realty NE
Kingwood, Texas
www.williams4yourhome.com

 

Sep 28, 2009 01:01 PM