Google Wave. A cool, new idea for Open Houses or Hot Sheets?

Services for Real Estate Pros with Virtual Pictures Corp. (VPiX)

I should feel like a movie star because Google today rolled out the red carpet treatment to me and invited me to be a part of Google Wave

Google only invited 100,000 people to test it. Apparently I was important enough. An honor to be sure -- but I'm already on information overload already. I've barely mastered how to Chirp on Twitter, how to get fans coming to my FaceBook page and while I'm good at this... I by no means consider myself a Social Media Jedi Master yet.

I will play with Google Wave later in the week, and just this morning I already came up with a few ideas on how REALTORS can make use of Wave. 

Before I go further, you should know that Google's Wave is open source and allows you to create an open source, collaborative media bomblet container.  

What does that mean?

It means you have a product (that being Software as a Service) that allows you to communicate with prospects, friends, customers or family without the user having to understand much of many separate programs and services.

Google Wave is one part email, one part Twitter, one part Video (YouTube), one part Flickr, one Instant Messenger (like AOL or MSN) one part FaceBook and one part catapult. 

Catapult?  Yes, catapult. 

Remember the old Greek or Roman catapults?  Well, this is a lot like that. But instead of lobbing a huge rock at your opponent, you have a container that lets you lob a container of email, video, text, links, and whatever you want to drag and drop into it.

This container sits on the Internet somewhere (hosted by Google of course) and your friends, prospects of family can open up your media bomblet "container" and edit this (where you allow them with preferences) and you can forward part of my container (message or photos and attachments) and forward this onto another friend. 

As more friends or customers and prospects work with your Wave container, it adds your comments to it. And it can be instantly shared with others once you click save, so is sort of like Email, but more like Twitter micro-blog broadcasting like functionality.  Anybody can collaborate with you using your Wave container. 

If you're the owner of the Wave Container, you can add more people to it. You can add people in branches by adding people to your Wave container. If you have these people already saved in your Google address book, you just DRAG and drop this person into the WAVE container. 

I'm not really sure of how many gazillions of uses Wave will turn out to be, but one use I can see is for a LIVE Open House.

You have an open house. So you create a Wave container for the address and you can drag a few photos, videos, covenants and links to the local shopping malls, banks or schools and you can lob the Wave media container to your prospect. All of the people who wanted to SEE the open house can now see this Wave container. You can even save links to your Open House Containers to your REALTOR website (eventually). 

Open source and drag and drop functionality mean that you do not have to GO to your Blog, your email, your video website, etc.  You just drag these snippets and content into your Wave container and you refresh your Wave client. It looks good. Now you drag your recipients into the Wave Container and it auto sends them the links to your Wave container. 

What's most interesting about this technology is that it isn't new. More than 12 years ago, Apple Developed a drag and drop container like educational software called CyberDog.  The technology was very cool but Steve Jobs killed it when he returned to Apple as CEO in 1997.  OpenDoc technology was way ahead of its time and despite the fact that it attracted a few hundred developers (including me) Apple just didn't have enough money to keep OpenDoc alive.

The idea of open source collaboration is not new and it's nice seeing Google picking up CyberDog where Apple left off. 

Now the only question here is this:  IS Google's Wave going to infringe on any of Apple Computer's old patents on OpenDoc or CyberDog? 

We'll see. Stay tuned for more.








Posted by

Bart Wilson | CIO
Virtual Pictures Corp (VPiX®)  
iPhone: (719) 645-9940  |  Skype:  vpix360 


Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. D B 10/01/2009 01:44 PM
Real Estate Technology & Tools
Gadgets, Tools, & Extras
Blogging & SEO
The Art Of Marketing You
Club Chaos
social media
open houses
new tools
google tools
new software

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Megan Izdebska & Hanna Manoufar Chandler, Scottsdale Real Estate Agent
United Brokers Group - Chandler, AZ
Double Commitment. Double Results.

Hello Bart, congrats. I read some articles about the vave already. I can't wait to get more info when the testing is over. I bet this will be a great new tool. Thanks for sharing.

Oct 01, 2009 08:25 AM #43
France and Mark Clausen
Realty Austin - Dripping Springs, TX

Everytime I think I'm getting a handle on the technology side of things something new comes out. Looks like I'd better start researching this.

Oct 01, 2009 08:32 AM #44
Bartley Wilson
Virtual Pictures Corp. (VPiX) - Monument, CO
VR Software and 360° Solutions

Wow, everybody seems to like this idea.  Okay here is what we will do.  

We are developing an Open House Container as part of our PHOENIX upgrade to (our Private International MLS system).

It will be a container that you can DRAG in your photos, docs (covenants, maps, floor plans) video from YouTube, whatever you want. You can place the link on your website in the open and only your Home Owner or Home Buyers (or both) can see what's inside the Google Wave (container).

If we did developed something like this, would you use it? Or would it need a few more features than what I described? 

Let me know. I am collecting ideas on how we can create a Google Wave expressly for a real estate use and I want this to solve a real problem or need you all have.  Let me know what features are important and we'll build it. 

-- bart

Oct 01, 2009 08:37 AM #45
Lonn Dugan
Toledo, OH

Congrats on invite.  I really don't think Google would make the mistake of infringing anybody else's work.  

I like to think of WAVE as a kind of facebook for all... with rewind and document sharing - but a version that let's us all have our own flavor and become developers (in a manner of speaking).

In other words, instead of creating a lame message board or slightly interactive blog, you can create a facebook type of space on your own web site that includes document sharing, and fun widgets and applets that are specific to your company, industry or personality...  

For real estate, for instance, some lucky thought leader and tech maven could start a WAVE for real estate in their city.  That wave could actually contain an unbelievable level of news, resources, documents, and professional collaboration as well as after hours fun for buyers, sellers, and Realtors.  

Move over  As the economy goes macro and micro at the same time...  Nobody wants a far off national portal.  Let's have a local portal run by a collaborative group of local experts instead : )     

Oct 01, 2009 08:41 AM #46
Barbara Altieri
Kinard Realty Group - RealtyQuest Team, Fairfield and New Haven County CT Real Estate - Shelton, CT
REALTOR-Fairfield County CT Homes/Condos For Sale

Sounds a little like MS Sharepoint.    Will we be able to partition the container to allow access to specific users, say public, seller, buyer, agent, office access?

Oct 01, 2009 09:09 AM #47
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Bart, this sounds really cool. I like the idea of being able to send lots of media all in one place. The Live Open House idea is teriffic! Yes, I would use it and I've subscribed to your blog. Want to see if the people we hired for SEO are among the bozos you write about - they sure bozoed us! But that was before Active Rain.

Oct 01, 2009 10:55 AM #48
Emily Lowe
The Lipman Group | Sotheby's International Realty - Nashville, TN
Nashville TN Realtor

Okay a live open house sounds very cool!  But honestly, I am so tired right now that I can't quite put my head around learning yet another tech gadget!  Will think about it after some sleep!

Oct 01, 2009 02:46 PM #50
Alan Brown
Coldwell Banker Montrose Colorado - Montrose, CO
29 Years of Real Estate Experience .

I watched 30 mins of the google wave link looks interesting

Oct 01, 2009 02:58 PM #51
JB Brookman
JB Brookman Photography - Franklin, TN
High School Senior Portrait Photographer

I cannot wait for Google Wave!  It's great that you got the invitation- great job, Bart!

Oct 01, 2009 03:05 PM #52
Chris Olsen
Olsen Ziegler Realty - Cleveland, OH
Broker Owner Cleveland Ohio Real Estate

Hi Bart -- I've not heard of this, so thanks.  I wish Google would be the source for open houses, which is pretty disparate right now for buyers.

Oct 01, 2009 03:38 PM #53
Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

This sounds very cool and a little overwhelming, but I look forward to using it someday. How long so they typically test for?

Oct 01, 2009 03:38 PM #54
Lane Bailey
Century 21 Results Realty - Suwanee, GA
Realtor & Car Guy

This sounds kind of cool... I'll have to check it ou.  Maybe I can swing an invite...

Oct 01, 2009 03:38 PM #55
Robert Schwabe
EXP Realty - Orange Park, FL
Orange Park Real Estate

Bart - Google always seems to come out with great products. I can't wait to get my hands on it.

Oct 01, 2009 03:40 PM #56
Troy Erickson AZ Realtor (602) 295-6807
Good Company Real Estate - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Bart - For someone who hasn't really had time to review the program yet, you sure know a lot about it.  I can't wait to ride the wave, ha, ha.

Oct 01, 2009 03:52 PM #57
Lori Mode
Keller Williams Realty - Elk Grove, CA Homes for Sale - Elk Grove, CA
Real Estate Made Simple

Brad - sounds really cool.  I can't wait to eventually start using it!

Oct 01, 2009 04:22 PM #58
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

I'm with Michael.  I think I would need a tutorial to fully understand how I could make use of this.

Oct 01, 2009 06:01 PM #59
Amber Gunn

I actually was reading an article on Google Way from Smart Brief (Social Media), and I applied to be a tester.  So far, I have not heard back... YOU ARE LUCKY!

Anyway, I can't wait to start using the product.  Our company actually DOES all of the web 2.0 and social marketing, blogs, videos, podcasts, etc. FOR Realtors.  This will definitely generate a lot more traffic for our clients!

Keep me posted!

Oct 02, 2009 06:19 AM #60
Steve, Joel & Steve A. Chain
Chain Real Estate Investments & Mortgage, Steve & Joel Chain - Cottonwood, CA

Bart, Googe has a Wave? I thought Google was the Wave, LOL.  We are BIG fans of Open Source. 

Oct 03, 2009 01:41 AM #61
Randy Eide
Rapid City, SD
Black Hills, SD

After watching the video, I am also impressed with what Google has come up with in the Wave.  My mind is reeling with all the wonderful ways it can be used in the real estate business.  Very possibly the most important is the spell checker they have installed!

Oct 11, 2009 04:09 AM #62
Nyssa Smith
Keller Williams Advantage Realty - State College, PA
REALTOR, State College Area Real Estate

Bart~ Our MLS system is Interface from RealtyServer Systems based out of Canada (we're in the U.S.).  That MLS system has what you were describing.  There is a place to upload any docs you want to add (maps, sellers disclosure, covenants, etc.) plus links to video tours, single listing websites, etc.  It's great!  As an agent, I love it!  I love it for my listings and I love it as a buyer agent to have access to all the information (provided the listing agent provides such docs).  Hope that helps!  ~Nyssa

Nov 28, 2009 08:31 AM #63
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Bartley Wilson

VR Software and 360° Solutions
IDX Websites + Virtual Tour Camera Kits
Spam prevention

Additional Information